"Meld[s] social psychology, pop culture and field research to demonstrate how the subtle addition, subtraction or substitution of a word, phrase, symbol or gesture can...
The End Of Overeating: Taking Control Of The Insatiable American Appetite
Most of us know what it feels like to fall under the spell of food -- when one slice of pizza turns into half a pie, or a handful of chips leads to an empty bag. But it's harder...
