Bombshell Business Podcast With Amber Hurdle

Now, more than ever, talent retention efforts are essential, and one way to make employees feel rewarded and appreciated for their work is by offering a solid benefits package that supports their total well-being. That’s why we’re diving into a nerdy yet fascinating chat with my guest, Courtenay Shipley, the mastermind behind Retirement Planology to talk about how to realistically offer retirement benefits (and peace of mind) to your team! Key Takeaways Get Going: Courtenay offers milestones for when and how to get started with your Employee Benefit Programs. Relevance Rocks: Spice up your benefits with apps, employee assistance programs, or year-round education to keep your team engaged. Walk in Their Shoes: Understand the "what's in it for me" (WIIFM) mindset of your employees to communicate benefits effectively. Repeat for Success: Consistent messaging is key - keep reinforcing those benefits to ensure your team is in the know and on board. Interested in learning more specifics about retirement plan

I am super excited about this week’s episode, as it covers a subject that is near and dear to my heart: all of the benefits that come with publishing a book. Join me as I dive into the world of self-publishing with expert Jyotsna Ramachandran. Discover how your book can become a powerful marketing tool for your business, elevating your brand and message, as well as your credibility. From book tours to unique marketing strategies, we explore the endless possibilities of self-publishing. Key Takeaways Your Book as a Marketing Tool: Learn how your book can serve as a cornerstone of your marketing strategy, attracting clients and elevating your brand. Engaging Your Audience: From offering free resources like videos and audio versions of your book, to personalized touches like sending physical copies to prospective clients, Jyotsna shares creative ways to engage your audience. Authentic Storytelling: Embrace the power of sharing your unique story to connect with readers on a deeper level and build a lasting per

In this electrifying episode of the Bombshell Business Podcast, Valerie Tyson, the Head of Strategy and Sports at Unrivaled Group, takes us on a journey of empowerment. She shares her passion for uplifting women in business and sports through her business and underscores the pivotal role of creating a personal board of directors for unwavering support, guidance, and mentorship. (Yes, we totally vibed!) Key Takeaways Data-Driven Empowerment: Unrivaled Women harnesses the power of AI and data analytics to empower women by demystifying their data and enabling strategic decision-making. Thriving Ecosystem: The platform curates thriving ecosystems where women can take charge of their data, fostering opportunities to secure optimal sponsor partnerships and business ventures. Community-Centric Approach: Valerie strongly advocates for a supportive community where women uplift each other in business, cultivating a culture of collaboration and empowerment. Want to learn more about building your personal board of dir

Mary Young, a trailblazer in the fashion industry and an advocate for ethical and sustainable business practices is my special guest today on the Bombshell Business Podcast. Join us as we explore Mary's entrepreneurial journey while discussing the resiliency she developed, the values she upholds, and the wisdom she shares with fellow Bombshells. Key Takeaways Starting Young, Striving Strong: Mary started her business at just 23, facing initial skepticism due to her age and gender; however, she used this as fuel to succeed and connect deeply with her customer base. Ethical and Sustainable: Mary Young Lingerie stands out for its commitment to ethical and sustainable practices. From empowering garment workers with living wages to promoting mindful consumption, Mary's brand ethos reflects her values. Defining Success on Your Terms: Success isn't just about financial gains but about making a positive impact while staying true to your values. Mary encourages fellow entrepreneurs to define success on their terms

Are you ready to talk nerdy with me? I hope so because today’s guest does just that! Lauren Alexander, VP of Marketing at Neurohacker Collective, joins me to discuss neuromarketing and how applying insights from neuroscience can improve our understanding of consumer behavior. We explore how understanding the brain can revolutionize your marketing strategies and connect with your audience on a whole new level. Key Takeaways Neuroplasticity and Marketing: We discuss how marketing messages can create new neural pathways, influencing purchasing decisions. Emotional Connections in Branding: Emotions play a crucial role in memory formation, and Lauren shares insights on leveraging emotional triggers to resonate with customers. Energy Conservation and Consumer Behavior: The brain is wired to conserve energy, affecting how consumers process information and make choices around perceived value. As you implement these neuroscience insights into your marketing efforts, remember to always prioritize emotional connect

Today’s episode is all about empowerment through financial literacy, featuring our special guest Sugey Piedra from Prominence Business Management. Sugey shares how she grew up as a first-generation Mexican American, helping her parents navigate life in a new country, and how a chance paperwork mixup on their taxes completely changed the trajectory of her future.  Key Takeaways The Power of Financial Education: Sugey emphasizes the importance of financial education in empowering individuals to make informed decisions about their money. Overcoming Limiting Beliefs:  We highlight the role of mindset in achieving financial success as we often have limiting beliefs around money and self-worth that can directly impact our goals. Taking Control of Your Finances: Understanding your numbers and actively managing your finances is crucial for business owners and individuals alike. The Impact of Tax Planning: Sugey discusses the significance of tax planning in financial management, helping clients proactively navigat

Exhausted from the extreme demands of your career, paired with your daily personal commitments that never seem to end? Get ready for an empowering conversation with the amazing board-certified physician, Dr. Romie, about the critical importance of advocating for our brain and body wellness. Join us as we explore practical strategies and insights for creating a culture of well-being in both our personal and professional lives. Can I get an AMEN?! Key Takeaways Dr. Romie shares strategies leaders can implement to foster a culture of well-being in the workplace; including prioritizing mental health, managing energy levels, and setting boundaries, leading to a healthier and more balanced work environment. The dire impact on the entire workforce of insulin resistance and its relation to metabolic syndrome. The importance of self-advocacy, body awareness, and taking proactive steps towards better health, especially for women facing unique health challenges. Energy is more contagious than any virus. Being mindfu

In this episode, Nicole Kalil shares invaluable insights on building confidence and overcoming self-doubt. She discusses the journey of choosing confidence until it becomes innate and embracing the power of resilience and authenticity in all your endeavors. Amber reflects on her own journey of building confidence, emphasizing the value of self-compassion and learning from past challenges. Key Takeaways Confidence is a firm and bold trust in oneself that can be practiced and cultivated over time. Inner knowing is essential for distinguishing between self-doubt and authentic confidence. Embracing monotonous activities and journaling can create space for self-reflection and inner growth. Learning from failures and setbacks is crucial for building trust in oneself and one's abilities. Confidence is not about being fearless but about choosing courage in the face of fear and uncertainty. Remember, confidence is not a destination but a journey of continuous growth and self-discovery. Are you ready to begin th

Get ready to dive into the battle against self-doubt with today’s expert guest, Tracy Crossley. We uncover attachment theory's impact on leadership and learn how true self-acceptance can revolutionize your confidence. It's not just a journey; it's an uprising! Key Takeaways Attachment theory and its relation to imposter syndrome The true meaning of self-acceptance Recognizing the pattern of your Beliefs - Rules - Stories - Patterns - Evidence Get out of your conditioning to allow your true self to come to the surface Ready to investigate the stories you’ve told yourself, examine them for validity, and live a brave new, more confident life? Tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Conquer Your Inner Dictator Download About Tracy Crossley Tracy Crossley innovates in a crowded marketplace of coaches, counselors and mentors. She has perfected a method for real change no matter what circumstances are occurring in the life of an individual;

As a divorce attorney, today’s guest Renee Bauer, has seen high achieving women sacrifice themselves in order to fulfill the role of good wife/boss/employee/mom/daughter. Today she is going to help us get clear on what they want, drop their excuses, and roll into action. So, let's chat about how divorcing your inner good girl is the only way to get the life you want. Key Takeaways How childhood expectations can affect a lifetime of decision making Getting clear on what you want, not what others expect of you Learn to listen to your intuition! Determining which tasks you must complete on your own, and what you can let go of Ready to kick your inner good girl to the curb, and honor the woman inside that is dying for her wants and needs to be acknowledged? Tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Renee’s FREE Fierce Affirmation E-deck About Renee Bauer Renee has been a divorce attorney for 20 years. She is the Founder and Managing Attorne

If I’ve said it once, I’ve said it a thousand times - money matters! Especially in business. The official Amber Hurdle definition of business is: I solve your problems, you give me money for doing so.  Why though, do so many entrepreneurs struggle with this issue? They often do not know the full picture of their financial position and they’re afraid, or unwilling, to even pay themselves. Today’s guest, Danielle Hayden, joins me to discuss the ins and outs of entrepreneurship as it relates to finances and how to build the best money team to support you.  Key Takeaways Who should be on your money team and why like your bookkeeper, tax accountant, financial advisor, business coach, and the like. The importance of a business budget and actually understanding your financial reports. Various money personality types, how to know who you are, and what this means for you. What is a profit planner and how do you use it? Why you need to take an owner’s draw! Are you ready to take charge of your business's financia

Today’s guest has a mission to redefine the industry standard surrounding sunless tanning and wants to provide a pure option for customers looking to unleash their inner glow and she wants YOU to never give up on your dreams! Laruen Becotte is the founder of Pure Glow, a tanning studio that is dedicated to providing the safest, most natural spray tan possible. Her initial approach focused on all of the things she did not love about conventional spray tans - “the questionable scent, unnatural tones, its drying nature, risky staining and transfer onto clothing, its typical 3-day life span, inconsistency of results.” Key Takeaways The importance of natural and organic ingredients How she self-funded her start up at the age of 26! The tactic Lauren uses to manage the complexities of life and business Ready to learn more, and protect yourself before your next spray tan session? Tune in on your favorite listening app, on the website, or watch it on YouTube! About Lauren Becotte As the founder of Pure Glow, my

Y’all know I’m constantly teaching that when it comes to branding, you should focus on defining and positioning your value, whether as an individual, a business, an employer, or all of the above. So, as you can imagine, I was thrilled to interview someone who also honors the sublime simplicity of branding. In fact, today’s brilliant guest, author of Simply Put: Why Clear Messages Win — and How to Design Them, Ben Guttman, says, “Simple ideas stick. Simple messages win.” Glory, glory!  Let’s break that down even further in this interview! Key Takeaways from Ben Guttman *Why you need to tweak and refine your brand over time routinely *Why, as receivers, we want simplicity, but as senders, we are predisposed to complicate things, so how do we bridge that gap? *Ben’s 5 design principles to simplify your messaging: Beneficial, Focused, Salient, Empathetic, Minimal *Why to focus on optimization for the least amount of friction Tune in on your favorite listening app, on the website, or watch it on YouTube! Links &

What would it look like if you had a business that thrived because you were both profitable and positioned to offer the best to your customers?  Would you be willing to bootstrap until you not only found a product market fit, but enough success to secure external funding?  Jeff Iloulian, founder and CEO at HostGPO, further walks us on his journey in this episode as we dive into how to raise capital for your business and what to look out for along the way. Jeff’s journey began as a vacation rental host whose self-proclaimed failures led him to create HostGPO, a group purchasing organization that supplies hosts with high-end brands at an affordable rate.  Jeff remained resilient through the failures, knowing he had a great business model in HostGPO. He began to learn about fundraising from anyone and everyone he could, eventually raising enough capital to make his idea a reality. Yet, despite his success, Jeff humbly and thoughtfully explains the various types of funding you should be aware of and the steps he

We’ve all been there. Awkwardly standing around at an event trying to decide who to talk to first and what the heck to discuss. The weather? The latest sports story? Travis and Taylor? But (hopefully), we finally break the ice, get to know some new contacts, and feel like we really rocked this networking thing! What happens next? Maybe we connect on LinkedIn and send a short, “It was great to meet you,” but usually not much else.  You see, networking is more than just the part where you find people to grow your network, it is more about the truly hard part - maintaining it. Today’s guest is here to help! Shannen Stewart is the Founder of Heels & Handshakes, an organization that fosters community through in-person events and digital experiences for entrepreneurs, women in business and their allies. Key Takeaways Learn about the missing piece in business that led Shannen to create Heels & Handshakes. She explains, “networking is not checking a box, it is checking a pulse” - what you need to know once you make

Workplace conflict is a reality for every organization, and Carol Bowser, is unquestionably an expert on the subject. As I sat down to recap her episode, I ended up with pages of great nuggets of helpful and actionable information. Carol is a former practicing attorney who took the skills she learned in employment law and her training in mediation to create a company that trains others to recognize, manage and resolve workplace conflict. Because wherever there are people working together, there is inevitably conflict. Grab your notepad and get ready to learn! Together we cover: 

Talent management in today’s world is increasingly challenging with limited talent pools, conflicts in opinions on remote versus in-person work environments, and so much more. Now, more than ever, the human resources function is critical to the operational success of any organization.  That’s why I am so happy to interview Adrienne Roth, a highly seasoned human resources professional and our Director of Training for Employer Brand Central. Together, we look at the state of human resources today while forecasting the future of talent management based on real data and industry trends. In this episode, we discuss: Why HR is the core of every organization The vast changes emerging in the labor market How the right HR team acts as a bridge between the “company side” and the “people side,” to increase employee satisfaction and productivity The importance of being strategic in HR rather than reactive to the endless daily to-dos that bog down HR professionals  How to show that you genuinely care about your emplo

On this week’s episode of the podcast, I undoubtedly made a new friend! Tiffany Cagwin, certified functional diagnostic nutrition practitioner and board-certified holistic health practitioner, joins me to discuss chronic fatigue and the most effective ways to combat it. We share many of the same views on wellness and mindset; it was truly a pleasure to dive into such an important topic together. Tiffany and I cover: What is holistic healing? Her own self-healing journey Busting the myth of “normal” How life events can and will, impact your physical health The importance of fiercely protecting your morning and evening routines  Ready to learn how to put your chronic fatigue to rest once and for all? Tune in on your favorite listening app, on the website, or watch it on YouTube! About Tiffany Cagwin Tiffany is a Certified Functional Diagnostic Nutrition Practitioner, Board Certified Holistic Health Practitioner and Yoga Teacher. She is an experienced executive leader and transformational coach who has a

Nicole Greer helps individuals lead a more Vibrant life both personally and professionally. In this episode, Nicole joins me to share the formula she uses to help people shift their perspectives, change their habits, and “lead with light.”  Nicole shares in detail:  Why in order to live your most Vibrant life, you must SHINE! Self Assessment: What is it like to experience YOU? Habit work: Your behaviors are either building a vibrant life or killing your light Integrity: Understanding that this is a constantly evolving, diversified trait Next Right Steps: The best way to break down goals into manageable chunks Energy: Intellectual, Emotional, Spiritual, Physical, Social, Money How the Vibrant Energy Audit can focus your efforts Why her #1 book recommendation is A Return to Love by Marianne Williamson Are you ready to SHINE?! Tune in on your favorite listening app, on the website, or watch it on YouTube! About Nicole Greer As a principal coach and CEO of Build a Vibrant Culture™, Nicole Greer h

This week’s guest, leadership coach Noomi Natan, focuses on the mental load of business. Whether you are an entrepreneur or part of a corporate team, Noomi discusses how to slow down to examine your thoughts and honor your inner knowing to be your most productive, fulfilled self. Noomi’s advice centers on:  Productivity and the effects of trying to “do it all” How to honor both your masculine and feminine energy in business What is a solo CEO retreat and why is it important? Recognizing that you are an asset in your business The link of joy and impact When feeling overwhelmed with tasks, take a moment to define your top 3 most important tasks and what you can ignore  Trusting yourself more than anyone else Ready to learn Noomi’s many great tips, tricks and analogies to help adjust your thinking and boost productivity? Tune in on your favorite listening app, on the website, or watch it on YouTube! About Noomi Natan Noomi Melchior Natan is an internationally experienced leadership coach, courage cataly