Rei Marketing Nerds

Since you began your investing business, you’ve probably noticed that today’s economy changes at such a rapid pace that it’s hard to keep up at all.  If you don’t build the right skills, what you learn today evaporates tomorrow.   But if you do it the right way, you can build skills that last for the ages and adapt to whatever the current market demands.  Find out about the exact ways you will outpace your competition and win in the long-term, even if you’re just starting out. Learn the right way and dominate your competition. Show highlights include: The biggest threat to real estate investor marketing right now (tactics that work now might literally be illegal soon). (5:30) The four-letter word that encompassses how you win in the long run by building skills that last. (8:50) Why you shouldn’t try to “be good” at REI if you want to enjoy lasting success. (10:20) The two approaches to becoming successful—and which one always wins. (17:00) To get the latest updates directly from Dan and discuss business wit

In the real estate investing world, many business owners dismiss the idea of creating mission and value statements. In the corporate world full of woke businesses, these statements mean nothing.  But when you don’t define your values, it’s impossible to attract the best fits for your business. In fact, defining my company’s values was the single most valuable thing I’ve done in the past 5 years.  And you know what?  When you define your values the right way, it’ll be the most valuable thing you do in the next 5 years too. In this episode, you’ll discover the right way to define your company’s values and attract all-stars to your team with ease. Listen now and make your next hire your best one yet.  Show highlights include: Why hiring out of desperation cripples your growth instead of supporting it (2:42)  The single most impactful “tweak” to your hiring process which guarantees you hire the best teammates (3:31) Why mission and value statements for your company are a waste of time (and why asking this questi

In a post-crisis economy, less people buy vacation homes, invest in rentals or move away from the home they know. Even if there’s still enough sellers, you can’t make money by holding onto an empty house.  What do you do if you have a property from a seller? Do you just sit on it while your money’s tied up in it? No. You can find buyers in these crazy times. If you know how. In this episode, you’ll find out how to get buyers, even if it looks like there are none. Let your competitors pretend there’s no one buying properties while you close their leads. Want to boost your business during this crisis?  Listen now! Show highlights include:   Why people on social media are lying when they talk about the crisis (especially “marketing gurus”). (2:30) How to get punched in the face in this recession—and the counter-intuitive way to stay calm and thrive right now. (3:44) You probably won’t find buyers with Google Ads. Here’s where to find them instead,how to target them and what to say. (5:10) The marketing strategy

Whether you use bandit signs, direct mail, Google AdWords or other marketing channels, there’s one thing you can’t run a business without these days: A website.  Now, different investors have different websites. And there’s many websites that can pull leads for you. But there are a few things every successful investor website needs so it delivers motivated sellers to you.  In this episode, you’ll hear which elements you absolutely need to make your website get leads for you (You can implement some of these in under 5 minutes). Show highlights include: If you only improve one thing on your website, make it this to increase your SEO rankings and your conversion rate. (2:45) The two free softwares that minimize the guesswork involved in generating deals through your website. (3:20) You can have the most persuasive website, but if you neglect this, most visitors won’t ever see your site. (7:20) The single best medium to get more engagement from your website visitors. (17:55) How your website can help you shake o

Have you ever been ripped off by a so-called marketing expert that promised you X, Y, and Z but gave you nothing?  Cunning self-proclaimed “experts” dupe many real estate investors into investing their hard-earned capital into their services. These tricksters promise innocent investors the world, but deliver nothing. Why does this happen?  More often than not, “experts” cloak their incompetence with certainty. It happens in all industries — especially complex ones like marketing.  Here’s the truth:  The top experts in any field are never certain. The more you dig into a certain subject, the less confident you become. Knowing this little counterintuitive truth can protect your wallet from greedy, new age robber barons.  In this episode, you’ll discover why the least certain experts are the most competent. And how knowing this protects your wealth and boosts your marketing performance.  Listen to the episode now before you get fooled again. Show highlights include: Why complete ignorance around a subject like

Prepare to unlock the secret vault of financing as Dan discusses the world of credit unions on this episode of REI Marketing Nerds!  Join us as Mark Ritter, a mastermind in cooperative funding, reveals how you could snag better deals and dominate the real estate investment game. Forget everything you thought you knew about loans—this episode could transform your strategy and fatten your portfolio.  Are you ready to revolutionize the way you secure funding? Tune in now and catapult your investing to new heights! Show Highlights: Learn about the ecosystem of credit unions across the country. [02:48] What are the hidden benefits of working with a credit union? [05:43] Find out the difference between a commercial bank and a credit union. [07:52] Growth of business loans from $13 million to over $2 billion. [11:54] How does fixing small issues lead to larger cumulative wins? [15:51] Discover the game-changing fix that can transform mail processing. [16:40] Client and employee satisfaction as key turnaround metric

Is your real estate marketing strategy outdated? Uncover the transformation in lead generation as Dan Barrett explores various dimensions of the evolving digital landscape.  Discover the unconventional approach to training algorithms and revolutionize your online marketing game.  Don't miss this episode of the REI Marketing Nerds podcast - your blueprint to dominating the market! Show Highlights: Let’s analyze the evolution of match types in Google Ads [01:06] How to adapt to Google's keyword-less future  [04:09] The culprit behind declining lead quality  [07:33] Here is how you can adapt to the rise of AI. [08:47] This analogy will explain it all [11:31] Learn the use of reinforcement-based strategy in training algorithms [14:05] Explore the concept of using conversion events as reinforcement  [15:10] Find out this secret to get better leads  [17:04] How can you customize triggers for reinforcement? [18:18] It’s not a complicated world but a complex one. [19:36] To get the latest updates directly from Dan

In this episode, Dan unpacks the tangled world of online marketing for real estate investors. Get ready for a rollercoaster ride through the transition from a complicated to a complex system, and discover how it's shaking up platforms like Google Ads and Facebook.  Join Dan as he breaks down the differences between clear, complicated, complex, and chaotic systems, while you get the lowdown on thriving in this ever-changing online marketing jungle.  You won't want to miss this eye-opening exploration of the digital marketing landscape! Tune in now. Show Highlights: Get insights on the changes in the online marketing landscape. [01:24] Strategize your way! [03:02] Why start with understanding the systems? [04:32]  How to differentiate clear systems and complicated systems  [05:41] Navigating through the unpredictability of complex systems [09:16] The secret key to deal with chaotic systems  [14:34] Know everything about Google's shift from AdWords to Google Ads [16:38] How to remodel your marketing strategy? [

In today's installment, we have our guest Todd Pigott back for part two of his interview with the host Dan Barrett.  In this captivating conversation, Todd shares his journey to massive success across multiple businesses, including a facilities management company and a lending arm. Discover how he overcame the challenge of intense competition in the cleaning industry and built a company with 1000 employees.  Todd also reveals his secrets for attracting and retaining top talent, from conducting rigorous interviews to assessing values over a plate of chicken wings. You definitely don't want to miss this episode packed with valuable insights and actionable tips for taking your real estate investing game to the next level.  Tune in now! Show Highlights: How to stand out in a saturated industry? [02:12] These two characteristics will outstrip half of your competition [04:00] Is a constant grind and hard work the key to success? [07:49] Character integrity and intent matter more than a financial loss [12:49] How g

In this episode, the conversation dives into a true real estate success story: the incredible journey of Todd Pigott. From humble beginnings with only $17 to his name, Todd went on to dominate the industry, closing over $100 million in fix and flip deals and lending over a billion dollars through his company.  You won't want to miss his secrets to massive success, building a team, and creating a thriving business culture. Get ready to be inspired and learn how Todd Pigott achieved massive success across multiple businesses. Tune in now!  Show Highlights: A success story of turning $17 to a multi-million business [01:32] How to finance distressed properties not catered by the regulated banks [05:31] How does the rehabilitation of a dilapidated house happen? [09:25] Discover how a VP’s child ended up on welfare [12:20]  How a college student with nothing started a business [16:28] Incredible success followed humble beginnings [17:19] How generating income through lending led to the idea of a Mortgage Fund [20:

In today's episode, we continue our insightful conversation with the insurance giant, Andy Gurczak, about optimizing insurance claims.  In the second part of our discussion, Andy shares his unique insights on the hiring process in a highly analytical field like insurance. He reveals his secret to finding the right candidates who have the same drive and motivation to work as he does. Plus, he opens up about the challenges he has faced when it comes to hiring and firing, and how he has learned to trust his gut instinct. So, whether you're eager to learn about effective hiring practices or gain insights into taking your business to the next level, tune in to this episode of REI Marketing Nerds.   Get ready to optimize your insurance claims and set yourself up for success in the real estate market online. Keep listening!  Show Highlights: Drive, motivation, or commitment - what gets you hired? [00:01:25] Will your hard work be rewarded and appreciated? [00:05:40] Discover the risks of investment in marketing [00

In this episode, Dan discusses the world of insurance claims with special guest Andy Gurczak from www.Allcityadjusting.com.  Andy is a public adjuster, and his role is to fight on your behalf when dealing with insurance companies. This episode sheds light on the benefits of hiring a public adjuster, the process of filing claims, and how to maximize your claim payout.  Dan and Andy share valuable insights and practical advice for real estate investors facing challenging situations with their properties. Don't miss this informative and engaging conversation with Andy Gurczak on optimizing your insurance claims.  Stay tuned! Show Highlights: How does a public adjuster maximize your claim payout? [00:01:29] Games that insurance companies play to minimize your claims  [00:05:17] How do insurance adjusters determine claim payouts?  [00:07:15] Do the company’s incentives for adjusters cut back on your payout? [00:10:35] How to overcome doubters and thrive  [00:17:15] Do we need to worry about different state laws w

In today's episode, we continue our conversation with Justin Dossey, a world-class operator who is successfully running not just one, but THREE thriving REI businesses. If you're looking for insider tips and strategies on how to take your real estate business to new heights, this episode is a must-listen. Justin shares his approach to managing multiple businesses and the importance of training and mentorship in his companies. From handling incoming calls to developing standard operating procedures, Justin shares his expert insights on the technical elements of running an REI business. But it doesn't stop there - we also explore Justin's unique perspective on marketing, including his innovative approach to personalized marketing. He reveals how he's been able to increase response rates and achieve a higher return on investment by injecting a personal touch into his marketing strategies. Are you ready to level up your REI game?  Then tune in now! Show Highlights: This decision was game-changing for our busines

In this episode, we have a special guest, Justin Dossey, the CEO and co-owner of Call Porter and Ballpoint Marketing.  In this interview, Justin shares his journey from working in the car warranty industry to becoming the CEO of two thriving real estate marketing companies. He talks about the challenges he faced along the way and gives insights into how he manages to run multiple businesses successfully. If you're looking for inspiration and practical tips on how to grow your real estate business, this episode is a must-listen.  Let's get started! Show Highlights: From employee to director in three months  [00:06:14] Unlock the recipe for unforgettable family moments  [00:10:04] Do I need a car warranty?  [00:12:04] How to answer all of your calls if you’re paying for marketing  [00:15:50] Then Call Porter way and what makes us different [00:18:51] Mastering the art of team building  [00:23:02] Be sure to join us for Part 2 of this interview next week! For more information about Justin Dossey, go to https:/

In this episode, Dan continues his discussion with Bob Lachance, founder of Reva Global - a virtual staffing company that helps real estate investors systemize their businesses and build outsourced teams.  Join us as we dive into Bob's experiences and learn how to optimize productivity and communication when working with virtual assistants.  Let's get started! Show Highlights: How to optimize hiring process  [00:02:14] How an experiment led to increased hiring [00:04:19] How to navigate the real estate market right now? [00:08:53] The importance of staying consistent [00:13:25] Uncover the secrets to overcoming adversity and compounding success  [00:18:08] For more information about Bob and Reval Global, go to http://revaglobal.com/ To get the latest updates directly from Dan and discuss business with other real estate investors, join the REI marketing nerds Facebook group here: http://adwordsnerds.com/group Need help with your online marketing? Jump on a FREE strategy session with our team. We'll dive deep

Are virtual assistants the secret to scaling your real estate investing business? Our guest today, Bob Lachance, thinks so. Bob is the founder of Reva Global, a virtual staffing company that helps real estate investors systemize their businesses and build outsourced teams.  Bob is here to debunk the myths and show us how to use virtual assistants effectively for serious work. So, whether you're a seasoned investor looking to scale or just starting out in the game, this episode is packed with valuable insights on systems, team building, and leveraging the power of virtual assistants. Get ready to up your game and take your real estate business to the next level on this episode of the REI Marketing Nerds podcast. Listen Now! Show Highlights: Virtual assistants: a game-changer or mere hype?  [00:03:51] How virtual assistants can revolutionize productivity  [00:08:13] Feeling a lack of progress due to pain & constraints?  [00:09:55] Are you struggling with delegating tasks effectively?  [00:16:22] Challenges

In this episode, Dan continues his discussion with Joe Dillon - the founder of Seven Figure Wholesale.  Joe shares insights on how to attract success and find passion in the process of growing your business.  It's an inspiring conversation with valuable lessons for aspiring real estate investors. Discover how to tap into your inner guide and become the source of your own strength and calm.   Listen Now! Show Highlights: Why it’s important to be continuously learning [00:00:52] How to decide what's important enough to invest your time and effort into  [00:03:18] The role of passion and fulfillment in driving the learning process [00:06:08] Why structure and processes are important to scale your  business- [00:09:07] The importance of following the path that brings fulfillment [00:11:58] Why you should listen to your intuition and inner guidance [00:16:30] Overcoming challenges and setbacks [00:18:12] Lessons and insights gained from life experiences [00:26:00] To Connect with Joe: • Facebook: Joe Dillon - ht

In this episode Dan sits down with Joe Dillon, the founder of Seven Figure Wholesale. Joe shares his incredible journey and offers valuable insights for real estate investors looking to scale their business.  We will dive into topics such as attracting success, overcoming mental blocks, and implementing structure to achieve growth. Join us as we explore Joe's story and discover the keys to achieving real estate success. Listen Now! Show Highlights: What is the Seven Figure Wholesale Program? [00:00:42] How to get over mental blocks and take action [00:03:29] Importance of implementing structure and systems in your business [00:04:43] Top 3 tools that you need to scale your real estate investment businesses [00:06:51] How to achieve success as a solopreneur [00:12:12] The power of mindset and surrounding yourself with the right people. [00:15:02] To Connect with Joe: • Facebook: Joe Dillon - https://www.facebook.com/joeydillon5/ • Instagram: @joedillonofficial  To get the latest updates directly from Dan and

Most real estate investors are great at making money, but they’re even better at spending it.  Why? As business expenses add up and their lifestyle expands, they need to continue drawing money out to support their life. This means, they will keep working forever and never get ahead financially.   And you know what?  This is the same thing as having a job.   For financial freedom, you need a strategy to keep money coming in, even when your business is at a standstill. This way, you can protect yourself and your family from money troubles. In our latest episode, we're joined by Chris Miles again. He'll help us create a “profit first” mentality, where you are always building wealth. And you'll find out how to make money even if you're not actively working.   Listen Now! Show highlights include:  How to avoid bankruptcy and save your family from financial ruin (even in tough economic times) (1:47)  The “profit first” strategy to be financially free (especially if you have a cash eating business) (3:01) How busin

Are financial advisors all they're cracked up to be?   They claim to have a crystal ball, but when you give them your money, your returns barely beat inflation. The truth about financial advisors? They are trained by the big financial institutions to push mediocre products with minimal returns.  This leaves you just ahead of inflation, if you are lucky.      In this episode, Chris Miles, an ex-financial advisor, and current investor joins us to disclose the financial industry and to give you some non-traditional advice to get you off the hamster wheel.   Listen Now! Show highlights include:  The “Grave” mentality that keeps you chasing after money (4:42) How this old corporate advice is making Americans broke everyday (5:02) Why listening to Dave Ramsey for financial advice will never make you wealthy (6:15) How having debt can actually make you rich (even if the interest rates rise) (7:01) Why most financial advisors lie to you about financial freedom (and how to spot them) (7:47) 2 ways to passively invest