Third Paddle Podcast

Meet Lily Fontas Lily Fontas is on a mission to help women get strong, healthy and happy…. on their terms. She works with women from Boston to Tokyo as an online master health & wellness coach and has helped over 100 women reach their goals without deprivation. Lily is known for helping busy professional women pledge to "Never Diet Again" as they gain strength and confidence. She is anti-diet and body positive and believes that everyone deserves to feel confident and strong. Her unique coaching approach and curriculum design expertise helps overwhelmed women create sustainable wellness routines that last a lifetime.

On this week's show we talk about the state of women's entrepreneurship. We are really rocking it! And ... we have some work to do. I'm also SUPER EXCITED to share my interview with Thembi Bheka. She's an amazing woman who will help you find your inner lioness while helping women in Zimbabwe support their families. About Thembi Bheka Thembi Bheka is the founder of She Breaks Thru. She believes in helping women reignite their passion, gain more clarity, and reconnect with their bigger purpose. Thembi is heavily involved in empowering women in Africa. As a result, she trains African women to work online as virtual assistants. She is on a mission to empower 1 million women by 2025. Thembi was voted the Launch Club (Jeff Walker’s community) Spokesperson for the year by 1000 entrepreneurs. Thembi has inspired others at live events including PLF Live 2019, LaunchCon 2018, REIN, African High Tea, and the upcoming Inbound 2019. She has featured on top-rated podcasts including Cashflow Ninja and Her Success Radio

How transparency, authenticity, and vulnerability are different. Why authenticity and vulnerability are your secret sauce, and why transparency doesn't always serve you. About Jen McFarland, CEO, Women Conquer Business Jen McFarland ditched her comfy C-suite tech project management job in pursuit of freedom. Jen’s goal is to help business leaders like you vet ideas, take ownership of their projects, and incorporate digital marketing from day one. If growing your business feels like rocket science, let’s fix that with these free business resources. Business & Life Conversations Podcast with business consultant Angela Henderson from Angela Henderson References: The Authenticity ParadoxHow We're Often Transparent But Rarely VulnerableVulnerability, Authenticity, and Transparency: What Do These Words ACTUALLY MEAN?!Truth Will Out – Why Authenticity is the Key to Growing Your BusinessWhy Authenticity is Crucial for Business Success

Is someone telling you there's NO WAY you can succeed? Remember, there's no such thing as an overnight success. You need to be a visionary. Take our guest, Bobbie Stewart, CEO & Founder of Palette Stores. People say retail is dead. Bobbie is reinventing retail through innovation that delivers unique value. Meet Bobbie Stewart, CEO & Founder, Palette Stores The pursuit of happiness is doing what you love even when it puts the spot light on someone else. Bobbie Stewart is a serial entrepreneur whose passion is engaging with and building start-ups. As a former business advisor with the SBDC and TIE XL Bootcamp instructor her equanimity has helped guide entrepreneurs through their most difficult start-up moments. Bobbie believes that entrepreneurs possess strength and tenacity that are the building blocks of leaders. Bobbie graduated Concordia University with a Bachelor of Business Administration (B.B.A.) and minors in Entrepreneurial and Small Business Operations, Finance. Bobbie’s accomplishments inc

After last week's episode about productivity in a distracted world, I became really curious about some of the underlying causes of distraction. We're going to talk about one of the biggest emotions causing our distraction. We'll also talk about VUCA (volatility, uncertainty, complexity, ambiguity) and what that means for us as leaders and small business owners trying to achieve big goals. Ready to conquer your fears and achieve your goals? Let’s work together! About Jen McFarland, CEO, Women Conquer Business Jen McFarland ditched her comfy C-suite tech project management job in pursuit of freedom. Jen’s goal is to help business leaders like you vet ideas, take ownership of their projects, and incorporate digital marketing from day one. If growing your business feels like rocket science, let’s fix that with these free business resources. Episodes Mentioned #71: How to Stay Productive in a Distracted World#49: Digital Trade-offs + You Are a Gift + Origins Of Grandfathered In (WCB was called Third Paddle)

Ready to experience more freedom? It's time to tame your distractions with our guest, and productivity expert, Mark Struczewski. Jen also shares about the limits of perception and experience, and why it's just as important for providers to stay in their lane as it is for customers to avoid scope creep. If growing your business feels like rocket science, let's fix that. Ready to dive in and work with Jen? Let's do this! About Mark Struczewski Our guest today is known as Mister Productivity. He works with executives to help them gain control of their time by taming distractions so they can experience less overwhelm, feel a sense of freedom and enjoy their lives. His productivity-themed podcast, The Mark Struczewski podcast, available everywhere, has 360 episodes and counting. In his time with us today, he will share strategies for how to be more productive in a distracted world. MisterProductivity.com The Mark Struczewski Podcast Next Level Productivity Digest (newsletter) The Mark Struczewski Podcast

Consistency, impact, and impact. What if I told you achieving your business goals is within reach if you're mindful of three simple things? This value-packed episode helps you work toward your goals every day while creating the legacy you want most. If you'd like to learn the Crazy Simple Sweet Spot to Reach Your Goals download your copy today. Ready to dive in and work with Jen? Let's do this! Announcements Jen's recent appearance on the She Breaks Thru Podcast Podcoin Listen to podcasts and earn podcoins as you go. Download the app and use promo code BUSINESS to earn your first 300 podcoin! Apple app Android app About Jen McFarland, CEO Women Conquer Business Jen McFarland ditched her comfy C-suite tech project management job in pursuit of freedom. Jen's goal is to help business leaders like you vet ideas, take ownership of their projects, and incorporate digital marketing from day one. If business growth feels like rocket science, let's change that: www.jenmcfarland.com/free.

Listen to this mind-blowing interview with Genecia Alluora, the leader of the largest women's entrepreneurial network, Soul Rich Woman. It's not every day you get tips from a serial entrepreneur and multi-millionaire - tons of treasures for current and aspiring women business owners. Send us a question or comment and you might be featured on Women Conquer Business: https://www.speakpipe.com/womenconquerbusiness Get your Women Conquer Business swag! https://www.jenmcfarland.com/shop Meet Genecia Alluora Genecia Alluora is former Miss Singapore and Southeast Asia Woman of Excellence 2010. She is the Founder of Soul Rich Woman, the #1 female entrepreneur network in Southeast Asia that connects more than 12,000 women across the region, with presence in 7 countries including Singapore, Malaysia, the Philippines, Vietnam, and Indonesia. The Soul Rich Woman network helps women build their brand and online reputation for more customers, confidence, and credibility — while making a positive impact in the world. P

Send us a question or comment and you might be featured on Women Conquer Business: https://www.speakpipe.com/womenconquerbusiness Get your Women Conquer Business swag! https://www.jenmcfarland.com/shop Meet Sarah Olivieri Sarah Olivieri is a nonprofit strategist with a passion for helping organizations thrive in the digital age. The founder of PivotGround, Sarah helps human-service nonprofits increase capacity, deliver better programming, attract more funding, and make the world a better place. She is the creator of the Impact Method™ - a business framework for nonprofits designed to help nonprofits thrive in the digital age. She has over 15 years of nonprofit leadership. Sarah co-founded the Open Center for Autism and was the executive director of the Helping Children of War Foundation. She is also a published author whom co-wrote Lesson Planning a la Carte: Integrated Planning for Students with Special Needs. PivotGround: https://pivotground.com/ Facebook: https://www.facebook.com/sarahfolivieri/ Link

Send us a question or comment and you might be featured on Women Conquer Business: https://www.speakpipe.com/womenconquerbusiness Get your Women Conquer Business swag! https://www.jenmcfarland.com/shop Meet Brenda R. Bryan Brenda R. Bryan is a kick ass Inspirational Speaker, Transformational Coach, and Mastermind Facilitator. Women hire her to unmask and nurture their genius, empowering them to live in the strength of their passion. Teaching through one-on-one coaching, workshops, and stages around the country, she demonstrates authentic, warm-hearted humor with a deep wealth of knowledge of how important communication is to feminine power. Brenda began working in her passion of building community and supporting women in the early 1970s. Graduating with a degree in Communications, she became active in the Women’s Movement. Through her activism, Brenda acquired lasting skills in group processing, facilitation, and leadership. For the past 45 years, she has continued to build her tool kit to support women’s

Meet Kelly Diels Kelly Diels is a writer + Feminist Marketing Consultant. In other words: she's a culture-maker. She connects the dots between our individual lives and our culture so that you can take deliberate, effective action to change both. Website: http://www.kellydiels.com/ Sunday Love Letter: http://www.kellydiels.com/subscribe-a/ BioCellection (chemical process for recycling) : https://www.biocellection.com/ The Case for Reparations, Ta-Nehisi Coates, The Atlantic: https://www.theatlantic.com/magazine/archive/2014/06/the-case-for-reparations/361631/ Rage Becomes Her: The Power of Women's Anger, Soraya Chemaly https://www.amazon.com/Rage-Becomes-Her-Power-Womens/dp/1501189557 About Jen McFarland, CEO, Women Conquer Business Jen McFarland ditched her comfy C-suite tech project management job in pursuit of freedom. Jen's goal is to help business leaders like you vet ideas, take ownership of their projects, and incorporate digital marketing from day one. If Growing a Business Feels Like Rocke

Meet Anna Lundberg Anna Lundberg is the founder of One Step Outside, where she helps people around the world build businesses and create a lifestyle that allows them an unimagined sense of freedom, flexibility and fulfilment. Since leaving her corporate job in 2013, she’s now reimagining what success looks like and she’s passionate about inspiring and supporting others to do the same. She is the host of the Reimagining Success podcast and author of ‘Leaving the Corporate 9 to 5: Stories from people who’ve done it (and how you can too!)’. https://onestepoutside.com https://www.facebook.com/groups/onestepoutside https://instagram.com/annaselundberg Podcast: http://reimaginingsuccesspodcast.com Book: http://leavingthecorporate9to5.com Also: https://www.linkedin.com/in/annaselundberg/ https://twitter.com/annaselundberg About Host Jen McFarland For the last 10+ years, it's literally been my job to research and solve business problems — in the public sector, in the private sector, 7+ figure projects an

About Patty Farmer Patty Farmer is an award-winning Marketing & Media Strategist, International Speaker, Radio Host, Magazine Publisher, Event Producer and Best-Selling Author specializing in Marketing & Business Growth Strategies and works with small business owners, entrepreneurs & speakers to attract and convert their ideal clients 24/7 so they can make a bigger impact in the world, and even bigger deposits in their bank account. She has created a network of 100,000 + connections while teaching thousands of entrepreneurs to connect, collaborate and convert in less time and make more money while designing the lifestyle they want to live. Patty believes we all have a message and her mission is to help them master, market and monetize that message in a way that creates transformation for both them and their clients. Patty has been seen on the covers of magazines such as Accomplish, Unleash Your Bold, Be the Boss, Women Who Mean Business and EXPERTpreneur. She was recently awarded the “Global Bus

Branding is often one of the most misunderstood topics among small local businesses. On this week's show, I talk about what branding is, what branding isn't, and why it's so important to get it right. When you think of Apple do you think of a logo with a bite out of an apple? Nah. You probably have opinions about Apple based on whether you use an iPhone or an Android, whether you're a Mac or PC user. And yet, when I talk to local small business owners when I ask about their brand, the conversation goes straight to logo design, website, and social media. About Jen McFarland For the last 10+ years, it's literally been my job to research and solve business problems — in the public sector, in the private sector, 7+ figure projects and solopreneur struggles. I'm passionate about helping businesses vet ideas, take ownership of their projects, and incorporate digital marketing from day one. Website Facebook Have Jen as a guest on your podcast!

A nasty break-up in the digital marketing world has left many small business owners scrambling all spring. We talk about what happened, why, and how protect yourself in case it happens to you. We depend on our software and apps to work forever — especially mainstays like MailChimp and Shopify. So, what do you do when these tools stop playing well with each other? Learn how to protect your business and take action if (when) this happens to you.  I do your digital marketing research so you don't have to. And I keep all my free resources in one place. Because asking your friends is bad for business. Learn More. About Jen McFarland For over 12 years I’ve tackled business problems and provided simple, powerful solutions. I’ve led 7-figure projects and helped entrepreneurs and small businesses thrive. I teach women how to build their business, not around spreadsheets, bottom lines, and formulas, but around equity, leadership, mindset, courage, and resilience — you know, the things we are born to do. Let’s Han

We place so much importance (and focus) on starting a business, and then keeping it running. My guest today, Ashley Micciche, will tell you it's never to early to build value in your company with an eye on planning your business exit. Get exclusive videos, full-length interviews and other bonuses. Sign up today! Go to jenmcfarland.com/club to get more information. (BTW, it's only $3/mo. - less than a latte, and way more value!) About Ashley Micciche Ashley Micciche is the CEO of True North Retirement Advisors, an independent financial advisory firm managing $230 million in client assets, and located just outside of Portland, Oregon. Ashley specializes in designing, building, and implementing custom-designed exit plans to help her business owner clients secure their final and most important business decision – the exit from their business. She is on a mission to transition 300 small business owners successfully into retirement in the next 10 years. Website: True North Retirement Advisors LinkedIn: Ashle

About 4 hours after last week's guest, Jennifer Allain, left my house, an uninsured motorist totaled our car. My reaction told me how far I've come on my journey seeking joy, grace, and forgiveness. Jennifer Allain: #59: Insurance, the Army & Michelle Obama About Jen McFarland For over 12 years I’ve tackled business problems and provided simple, powerful solutions. I’ve led 7-figure projects and helped entrepreneurs and small businesses thrive. I teach women how to build their business, not around spreadsheets, bottom lines, and formulas, but around equity, leadership, mindset, courage, and resilience — you know, the things we are born to do. Are you starting a business? Confused about how to grow? Check out my favorite business growth tools. I love appearing on podcasts. Here’s my Podcast Guests profile. Let’s Hang Out On Social Facebook LinkedIn

This episode consists of excerpts from a two and a half hour conversation between Jennifer and I. I picked out a few of my favorite moments as well as moments that help you move your business forward - not only in terms of insurance, but also how to get out in your community and reach your clients. Marked explicit for a couple of swear words. Insurance Coach LLC Jennifer Allain speaking at Michelle Obama's Becoming event March 2019, Portland, OR About Jennifer Allain Jennifer Allain was born and raised in Florida and is currently a Wilsonville, Oregon resident. She’s a decorated Combat Veteran who served in Bosnia and Iraq, where she performed in positions related to her Military Police title. Prior to self employment, she attended Florida Atlantic University in Boca Raton where she majored in Interdisciplinary Studies with double minors in Psychology and Sociology (Magna Cum Laude). Florida is truly beautiful, but she loves the Pacific Northwest. Jennifer’s business, Insurance Coach, LLC is a Veteran-

Have a question or comment? Go to jenmcfarland.com/podcast and you can record on your computer or phone. Let us know what you think about instant gratification. Buy some Women Conquer Business swag! Articles Referenced Lily pond analogy comes from Systems Thinking for Social Change by David Peter Stroh: https://amzn.to/2Z3f6bD (Kindle); https://amzn.to/2UQI27q (audio); https://amzn.to/2UMMGn0 (paperback) The Power of Small Wins: Why Celebrating Your Progress is Crucial for Long-Term Success The top 10 reasons why leaders should celebrate wins How To Celebrate Small Wins To Achieve Big Goals 10 Reasons We Rush for Immediate Gratification The Culture Of Impatience And Instant Gratification Customers Hate Waiting. 6 Ways How Businesses Offer Instant Gratification About Jen McFarland For over 12 years I’ve tackled business problems and provided simple, powerful solutions. I’ve led 7-figure projects and helped entrepreneurs and small businesses thrive. I teach women how to build their business, not aro

Have a question or comment? Go to jenmcfarland.com/podcast and you can record on your computer or phone. Let us know what you think about procrastination and why you procrastinate. Buy some Women Conquer Business swag! https://www.jenmcfarland.com/shop **Episodes we mention: ** #55: Creating Marketing Systems to Scale Your Business with Kronda Adair: https://www.jenmcfarland.com/scale-your-business-kronda-adair/ #35: Vulnerability and Imposter Syndrome with Allison Kinnear: https://www.jenmcfarland.com/vulnerability-and-imposter-syndrome/ Procrastination articles referenced: Procrastination: A Scientific Guide on How to Stop Procrastinating: https://jamesclear.com/procrastination Procrastination: https://www.psychologytoday.com/us/basics/procrastination Why You Procrastinate (It Has Nothing to Do With Self-Control): https://www.nytimes.com/2019/03/25/smarter-living/why-you-procrastinate-it-has-nothing-to-do-with-self-control.html