Neosa Podcast

According to Wikipedia, Innovation is characterized by something new - or substantially different, not an insignificant change. Innovations are intended to make someone better off, and the succession of many innovations grows the whole economy. NEO is home to a variety of tech companies offering innovative designs and executions to solve customer problems and enhance business. This quarterly forum will feature tech companies introducing truly unique innovations that have put their companies on impressive growth trajectories. Among our panelists are: Phil Alexander, CEO - BrandMuscle (http://www.brandmuscle.com); founded in 2000, BrandMuscle provides a unique solution that automates and facilitates advertising creation and placement. this solution has been widely adopted and implemented by global companies both in the United States and overseas. Mike Broderick, CEO - Turning Technologies; winner of the 2007 Weatherhead 100, Turning Technologies created and markets Turning Point, an interactive technology

Microsoft partners with Apple, Sun partners with Google, seems like every couple of months there's a blockbuster announcement of one partnership or another. Sometimes these partnerships develop into a great, growth endeavor and sometimes they don't. But how does a small or mid-market company identify partnering opportunities? What are the pitfalls and challenges and how does one identify strong upside potential? Not to mention, how does a strategic partnership fit into your company's overall channel strategy. Our panelists include: Dr. Jeffrey Green, Founder / CEO of Datatrak international http://www.datatrak.net , Michael DeAloia, former Tech Czar and current Senior Director of Business Development at Fit Technologies http://www.fittechnologies.net, and Rich Figer, Group Sales Manager - National Systems Integrators, Microsoft.

Microsoft partners with Apple, Sun partners with Google, seems like every couple of months there's a blockbuster announcement of one partnership or another. Sometimes these partnerships develop into a great, growth endeavor and sometimes they don't. But how does a small or mid-market company identify partnering opportunities? What are the pitfalls and challenges and how does one identify strong upside potential? Not to mention, how does a strategic partnership fit into your company's overall channel strategy. Our panelists include: Dr. Jeffrey Green, Founder / CEO of Datatrak international http://www.datatrak.net , Michael DeAloia, former Tech Czar and current Senior Director of Business Development at Fit Technologies http://www.fittechnologies.net, and Rich Figer, Group Sales Manager - National Systems Integrators, Microsoft.

Microsoft partners with Apple, Sun partners with Google, seems like every couple of months there's a blockbuster announcement of one partnership or another. Sometimes these partnerships develop into a great, growth endeavor and sometimes they don't. But how does a small or mid-market company identify partnering opportunities? What are the pitfalls and challenges and how does one identify strong upside potential? Not to mention, how does a strategic partnership fit into your company's overall channel strategy. Our panelists include: Dr. Jeffrey Green, Founder / CEO of Datatrak international http://www.datatrak.net , Michael DeAloia, former Tech Czar and current Senior Director of Business Development at Fit Technologies http://www.fittechnologies.net, and Rich Figer, Group Sales Manager - National Systems Integrators, Microsoft.

Microsoft partners with Apple, Sun partners with Google, seems like every couple of months there's a blockbuster announcement of one partnership or another. Sometimes these partnerships develop into a great, growth endeavor and sometimes they don't. But how does a small or mid-market company identify partnering opportunities? What are the pitfalls and challenges and how does one identify strong upside potential? Not to mention, how does a strategic partnership fit into your company's overall channel strategy. Our panelists include: Dr. Jeffrey Green, Founder / CEO of Datatrak international http://www.datatrak.net , Michael DeAloia, former Tech Czar and current Senior Director of Business Development at Fit Technologies http://www.fittechnologies.net, and Rich Figer, Group Sales Manager - National Systems Integrators, Microsoft.

Cost Effective Marketing Tools

When a visitor comes to your website they have a specific objective. How good is your website at helping them to meet their objective? Did it answer their question? Did they get to the information that they were looking for? Did they find a solution that will help solve a problem that they have? Did they have a good experience and will they want to come back the next time that they need something? Rich Internet Applications (RIA’s) could be a key differentiator for you when you can give visitors what they are looking for and give them a good experience while doing so. RIA’s are really starting to change the nature of website design and web presence. Over the last several years, both Microsoft and Adobe have committed vast resources to this coming generation of applications. They began turning their attention to RIA technologies as they recognized the paradigm shift that was already underway. Now, RIA’s sit atop the list of innovative and disruptive web technologies that are creating opportunities for compani

One of our most popular programs in 2007, Selling to the CIO is back for a repeat performance. Selling to C-level executives can be a daunting challenge, but all is not lost, as we've assembled a panel of area CIO's who will share with us the good, the bad and the ugly of engaging in technical project sales and implementations. Our panel of CIO's and seasoned will provide real world tips on everything from getting noticed to getting an appointment and building a relationship. This panel will help you understand how to sell to and work with this C-level executive. Our panelists include: Jim Sage, CIO, The University of Akron George Dufour, CIO, CBIZ Leslie Pochaukas, CIO, Electronic Merchant Systems This will be a great session for anyone selling technology solutions, or anyone who needs to sell to the upper levels of an organization. Join us to learn why you shouldn't ask the CIO, "So, what keeps you awake at night?"

IT metrics - interactive presentation and sharing It’s been said, “You are what you measure”. But measuring the right performance and matching to strategic goals is as much art as science. This session will feature an overview of performance metrics and a cross-industry CIO panel discussing the “hows and whys” of their company’s measurement systems. The session will also feature the use of audience response technology so that all attendees can share their impressions and opinions on key metric information.

Data Discovery: new rules for civil procedures Do you have questions regarding the development and implementation of best practices, as they relate to data discovery? Without defined policies regarding the retention, protection and access to your electronic data, your company may be at risk. Join us as we discuss the legal and business implications of data protection. Panelists include: Tracy Johnson, Partner - Calfee, Halter & Griswold; Dominic Brown, eDiscovery Solutions - EMC; and Ryan Terry, Director - Advanced Technologies, OneCommunity.

Web 2.0 Blogging, wikis, social networking, mass collaboration: how do these concepts translate to your company’s business? And if they ARE applicable, how do you incorporate into your business? This panel session features representatives from Sun MicroSystems and Case Western sharing details on product offerings, opportunities and lessons learned to date on web 2.0 implementations.

Talent and the 21st Century Workforce We all say it, "people are our greatest asset". Never has this been more true than in today's information technology profession. CIO's and business leaders are all searching for ways to create dynamic, progressive, and attractive professional environments for their teams. In this panel, you will hear about a real-life working model of such an organization in our region, and have the opportunity to learn some of the 'nuts and bolts' of how they did it. You will also have the opportunity to meet a leading Executive Recruiter and a "Generation X" IT professional who will share their perspectives on recruiting, retaining and rewarding top talent in today's business environment. Panelists: Lora Veselsky, Case Western Reserve University; Lee Ann Howard, Howard & O'Brien Associates; Jason DeSantis, University Hospitals.

Learning from my CIO brothers: a cross-industry CIO discussion CIOs are often viewed through a single lens, and with good reason. All CIOs lead teams that manage the organization’s hardware and technology platforms, minimize security concerns and maximize resources. But not all CIO roles are created equal. Unappreciated is the vast amount of specialized, vertical, knowledge that must be acquired and marshaled for a truly breakout CIO performance. Join us as three CIOs reveal both the important distinctions that make their jobs so different as well as the unseen similarities that unite them.

Morning Keynote: Mr. Joseph McCartin, CIO-National City Corporation

Dr. Martin Harris, CIO-The Cleveland Clinic, Topic: The impact of IT advances on healthcare systems

CIO SYMPOSIUM Since 2000, NEOSA has offered the premier CIO conference in northeast Ohio - the annual CIO Symposium. Each year, a committee of volunteers spends tweve months planning this outstanding educational and peer-to-peer networking event. Beginning in 2005, NEOSA launched the CIO of the Year award to recognize outstanding CIO's from four industry categories: Large Company, Small Company, Large Non-Profit and Small Non-Profit.

Coffee with COSE: Electronic Tools and Gadgets

CEOs from three high-flying companies will deliver their unique perspectives on growing their companies. From strategic planning, to funding, to finding talent in the region, these companies have overcome challenges and are successfully navigating significant growth curves. Guest Panelists: Bill Bradfield, CEO, PerceptIS (http://www.perceptis.com) Len Pagon, CEO, Brulant (http://www.brulant.com) Dave Roush, CEO, Insurance.com (http://www.insurance.com) PerceptIS, founded in 2004, has recently added it's 80th employee and sales are projected to grow by 80% in 2007. Brulant has grown from 30 employees in 2002 to 330 as of July 2007; sales have been growing at an annual average rate of roughly 80% for the past 3-5 years. And Insurance.com, which was founded in 2000 and now has 250 employees, saw revenue growth of 155% in '04 and 45% in each of the last two years.

Develop a more strategic approach to your Customer Relationship Management (CRM). This seminar reviews how companies administer their interactions with customers, including the use of technology to secure, store and analyze customer data. Learn how companies of all sizes can ehance CRM efforts to develop more profitable sales and marketing campaigns. Who should listen: Company owners and executives interested in developing a more strategic approach to managing customers and prospects. Sales and makreting professionals involved in the creation and execution of sales and marketing campaigns, customer acquisition, cross-selling, ip-selling and retention. Customer service professionals who use or are looking into CRM software to support their call center or client/technical support staff.

This program is ideal for sale and marketing managers, directors and executives. It's essential for anyone involved in your organization's sales cycle.