Real Estate Real World

America's Mind Expert, owner of Mind Authority, Inc. and Founder of The Sales Psychology Academy, Jim Fortin popped in for this week’s #podcast episode of #RealEstateRealWorld! Hands down, one of THE MOST fascinating interviews I’ve had the pleasure of doing.   Listen in as Jim breaks down how modern science has proved Traditional Selling is DEAD and why you should be using a “Right" Brain Subconscious approach to cut down your selling cycle and increase conversion. Your mouth will drop when you hear what 99% of agent’s are doing when meeting with buyers/sellers that sets them up for failure…and they don’t even know they're doing it! Using Neuro-Linguistics, advanced hypnotic technique along with brain and behavioral science, Jim has merged these areas of expertise into a new HIGHLY effective persuasion technology and I have to say, it’s pretty amazing stuff.  So many impactful thoughts shared in this episode and you’re not going to want to miss any of it!      Show Takeaway's: The power of Social

Press play and soak it up…this #podcast episode is chock-full of info nuggets! It was an absolute honor and pleasure to sit down with 20 year digital marketing pro and current Vice President of Industry Relations for Placester.com, Seth Price in this week’s #realestaterealworld podcast episode! So many “Aha” moments throughout the 30 minutes we spent together! If you’re a tech junky you’ll LOVE IT and if you run from the thought of technology….you’ll REALLY LOVE IT! Technology can be overwhelming, but must be embraced if you want to compete in today’s market. Listen to Seth explain the 2 MAJOR shifts in technology that brought Placester to life and what they’re doing to help real estate professionals worldwide leverage digital marketing with ease. Show Takeaway's: The importance of nurturing clients and why most agent’s fail in this area The 3 Technology’s EVERY Agent MUST have Why automation shouldn’t be scary The 2 purposes every website should serve How to use digital marketing to create massive su

Are you running your business like a business?   Systems, processes, checklists? Oh my!  Meet the ULTIMATE system guy and my guest on this episode, Randy Tobbe!  Randy sits as Vice President and the driving force behind one the most powerful transaction management platforms, Realty Commander which has exploded on the scene by offering agent’s, teams and brokers an all-in-one solution to the most of common challenges real estate professionals face on a daily basis…it also happens to be the very program I use for my business and team! Being on the forefront of technology in the Real Estate Industry listen in as Randy breaks down where tech is taking us, the emerging changes he see's coming our way and how Realty Commander is planning for the future to make your job easier! Here are some of the key takeaways you get from this episode. What is one of the biggest friction points for real estate agents. The challenges we face as agents. What can you do to become more efficient and close more deals. How t

It seems when it comes to real estate brokerages there are the huge companies and then there are the small boutique brokerages. The great thing is there is plenty of room for both and Ashley Haney is changing the way things are done in the boutique brokerages and is making a name for herself as one of the top up and coming companies! The key component is knowing who is a good fit and who isn’t and being confident enough to know the difference and be okay with saying no! Listen in as we chat with Ashley about what is different about her company and why it’s different.

Don’t miss my Podcast with the creators of one of the fastest growing Facebook Groups,LabCoat Agent’s!  Tristan Ahumada and Nick Baldwin have successfully built a HUGE Social Media Community of Real Estate Professionals that offers a way for REALTORS and Brokers to collaborate together to create the best systems for maximizing lead generation and lead conversion AND they’re also Top Producers!

I LOVED interviewing Chris Smith with Curaytor and how honest and real he is. As the Co-Founder of one of the top agent tools around this guy is the real deal! Ontop of running one of the top companies in the industry,  he wrote one of my favorite books The Conversion Code that is really a MUST read for anyone in sales. In fact here is a one of my favorite quotes from his book and it’s a tweetable “If people like you, they’ll listen to you. But if they trust you,they’ll do business with you.” Chris Smith, The Conversion Code (Click to Tweet) Are you paying attention to key points that will take you from sucky sales to over the top success? Just ask Amanda Todd who we interviewed a few months back. If you have excuses why things are not working in your business…. Stop what you are doing right now and listen in to this great conversation with Chris Smith! 

When I started my podcast Real Estate Real World two years ago I simply wanted to talk to cool people and I am amazed daily at how many awesome people there are in the is crazy world.  I came across David Fresquez a few months back in one of the top Facebook groups for the real estate industry called Lab Coat Agents and when I happened to be in the La Jolla area we said hey lets get together and chat! The best part was we got to go hang out on the beach for a bit and have a great conversation about real estate, giving back and our dear friend Noah Mandel. Listen in as we talk about what David is doing to help the animal shelters with his commissions and much more! 

As women, how do we become better leaders? For Desiree, it goes back to her childhood having parents that gave her the greatest gift, in my opinion, which is self-confidence. Not only did she learn how to pick herself back up when she fell, but also how to face each obstacle head on and better herself because of each challenge she encountered. After all, life defines who you are based on how you react to those bumps in the road. She is the founder and CEO of the National Association of Women in Real Estate Business focusing on diversity inclusion in every facet of business in real estate. They don’t work in your business, but help you work ON your business. We had SUCH a great time sharing our views on women’s leadership and the importance of having enough self-confidence to jump out of your comfort zone in order for your business to soar. It’s all about growing, self-confidence, vision, a support system, and then ultimately having the ability to keep it all going. Take a listen and give us your fe

Special thanks for my good friend and Sales Trainer Extraordinaire Eric Lofholm for introducing me to today's guest, Cheri Alguire!   Cheri and I had a great conversation on Today’s podcast about how much the real estate industry has changed in 20+ years but how it really hasn’t. Are you getting overwhelmed with all the technology options? I know for me I struggle with YouTube and Video. I always feel like such a dork and very self-conscious but Cheri gives us some great tips on how to get over that.  How do you set yourself apart in the day and age when everyone is bombarded with options? How do you figure out where and how to spend your valuable time and money to make the most of career in real estate? Listen in as Cheri and I discuss what you can do today to get control over your business and your life. After you decompress from all the wonderful insight in this podcast, make sure to check out the one I did with Eric a few months ago. It was EYE OPENING for me and think you'll feel the same w

This is a great topic that I think few of us think about, but are we taking the time to not only tell our kids about what we do, but SHOW them. Listen in on how Mary Shannon Smith not only survives Hurricane Charlie by focusing on investors to rehab the devastated city but teaches her 14 Year old daughter… yes I said 14 years old … how to buy her very own first rental. There is a great saying I heard years ago, “it’s not the commissions that make you rich, it’s what you DO with the commissions that will make you rich”! What are you doing with your commissions? Are you not only investing in real estate yourself, but are you TEACHING your kids? Not only is Shannon an inspiration as a parent but she created one of the largest Real Estate Facebook Groups for real estate agents in less than 3 months. This podcast is worth the time to listen to. I would love to hear your thoughts and comments over on our blog at  www.RealEstateRealWorld.com

When I met Steve Napolitan a few years back I had no idea what an impact he would make on me when we got together to do this podcast!  I swear every few sentences was an "AHA" moment for me as we talked about so much stuff, from MINDSET to why the heck are you NOT making your calls?   He gives us some great tips on how to overcome that and STOP sounding like a CHEESY Salesperson.  Also some great stories about how my sister has gone from being petrified to becoming a sales person to becoming a TOP PRODUCER in less than a year.  And my all time favorite line from my good friend James Becker! Listen in and leave your comments on what your great insight is...oh and please share on your social media! 

As someone I personally connected with through Facebook, I can tell you how valuable it is to grow and deepen relationships in order to gain any value from them. Bill Crane is a perfect example of what you can learn when you take the time to get to know someone. A successful coach for entrepreneurs and real estate professionals alike, Bill shares the value of relationships and conquering the fear of rejection. You’ll find cold calls and door knocking aren’t so scary once you push through the fear and find there was never anything to be afraid of in the first place. The person on the other end of that phone call or door isn’t taking your presence personally, why should you let their reaction make or break your day? The objective in real estate, after all, is to help your clients sell/buy a home. The commission is just a bonus! Our focus should always be on how we can help people, making real estate personal again. Not only will your relationships grow from this mindset, but so will your business and ho

The coolest part of this interview is my guest’s name is MARGUERITE too… to…two… also? We had such a great conversation about different versions of success and what exactly is the new norm. Marguerite has built an extraordinary business that works perfectly for her where people CHOOSE her instead of having to go out and constantly look for new business. In fact she stopped LISTING homes in 2009 and refers all of her listings. This conversation is so real and transparent as we talk about how realtors really lie to each other in so many ways and are we really honoring and promoting the right values in our industry? Are we focusing on the wrong stuff at the national conferences and events? If you are struggling with work/life balance you will feel better after listening to us Marguerite’s smack it down. I really want to hear your opinions and thoughts on this one…. It is so good! Head over to www.MasterClassRealEstateAcademy.com for more great podcasts and tips to build a business that will last

Listen in as we talk to my friend Kevin Cooper as he tellsus what it took to leave a six figure income job at UPS to take charge of hisown economy by becoming a Top Producing real estate career. Are you a brand new agent? Kevin tells us how he read onenew book every week so he would become an expert as fast as possible. Want alist of his Favorite books? Click here He even might be crazier than me when he talks about beingat the office at 430AM so he can get all his work done and be ready for “FaceTime” with clients by 9am. Having trouble getting your calls and prospecting done?Kevin talks about several ways to stay focused and get this done… even payinghis team to make sure he doesn’t get distracted… I LOVE this! Here is my aha….“Create a world so big that they can grow and thrive and never want to leave”! Would love to hear your Aha’s over in the comments on theblog. Don’t forget to share with all your friendsJ

WARNING… this one is not easy to listen to but I feel everyone SHOULD listen as I am not sure I have interviewed anyone yet that has had a greater impact on me than Samantha Tov as she tells her story of her horrific childhood in Cambodia and her amazing mom and their immigration to the United States. I think we forget how amazing we have it here in the USA. Listen in as Samantha tells us of the incredible resilience and unfaltering determination of her parents to create a better life for their children. Her story is hard to listen to but is why she has become the hardest working and beyond powerful woman that she is today who gives so much to our real estate community more than anyone I know. Samantha is an amazing woman, mother, new bride and one of the top real estate agents I know. I know that I am forever changed by her story.

I am not sure I have laughed more than when talking to this Dynamic Husband/Wife Super Star Team! What I love most about Steve and Heather is how TRANSPARENT they both are about what life is really like working AND living together along with 3 kids and how to make it all work. As Partners, you learn that it can be ok to “put baby in the corner” lol! Also how important is branding? These Awesome Ostrom’s have branding dialed and how to do it on a shoe string budget! We also have a lovefest for Sean Carpenter and Seth GodinJ Steve and Heather Ostrom, are a hard-working and fun real estate duo out of Roseville, CA. Steve O is a regular top-producers in our area and he prides himself on always answering the phone, wearing a suit and tie, and doing all he can, to ensure a smooth experience for his clients and maintaining a great relationship with his fellow REALTORs. Steve has been a REALTOR for over thirteen years, and is a former C.A.R. director. He oversees all the negotiations for sellers, and working with

One of the things I LOVE about Facebook is how it connectsus to people that we would never have the opportunity to meet without it! In fact, that is exactly how I met this extraordinary womanRegina P. Brown. We connected on Facebook and then made it a point to meet liveand in person and this podcast is the result of when two women on a mission gettogether. There is so much incredible insight in this podcast and wetalk about the VERY FIRST MasterClass Endorsed book, why it is so important andwhy you MUST have this “bible” of real estate in your tool box. Listen in… order the book asap and post your comments overon the blog… oh and be sure to share with all your friends and it would bereally awesome if you logged into your accounts and wrote us a great review on iTunes J

I met Sean Carpenter a couple years ago at Inman Connect inSan Francisco and I instantly knew he was someone amazing and I have to tellyou he never disappoints! I was beyond excited to get the opportunity to spenda few minutes talking to Sean about the real estate industry as a whole and Itruly don’t even know where to start. Sean tells us why real estate is really aNO business and why it is important to understand this simple statement. This podcast is so chock full of incredible insight and somany great ideas that you will not want to miss even one second of it! Most of all I love his personal philosophy:         Build Relationships         SolvingProblems         Havingfun Stop what you are doing right now and listen in! Join me overon my blog in telling Sean how awesome he is! Would love to hear your commentsJ

Listen in on today’s podcast with Hoss Pratt where we talkabout few of the BIGGEST mistakes that agents make and what it takes to beEXTRAORDINARY! Are you making these mistakes? 95% of agents are. I have to tellyou I have even made a few myself. I would love to hear what you think over in the comments onmy blog. Oh and by the way, don’t miss the free webinar Hoss and Iare doing on Thursday. There are only a few seats left. You will not want to miss this one.

In my experience partnerships rarely work out and many timesit is because the expectations are not clear up front. But they can be sorewarding and help propel your business to the top when they DO work! Listen in to some great insight and advice from SerialEntrepreneur Matt Aitchison who talks to us about how his amazing partnershipwith the beautiful Rachel Adams (who we also did a podcast with that you can hear here) has not onlysurvived but skyrocketed to success. These two are definitely on the fast track to success! Wouldlove to hear your comments over on the blog!  PS Stay tuned for a new podcast that Matt is hosting calledThe Millionaire Mentality, I know it’s gonna be great!