Sherpas Talking Shop
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 2:32:32
- More information
Informações:
Synopsis
Stew Moffatt, Dan Nicholson, and Mike Brown get together every few weeks to talk Marketing and Advertising.
Episodes
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Ep 14: Brands Getting Political, Augmented vs Virtual Reality & Tourism Marketing
17/11/2017 Duration: 32minStew, Mike B & Producer Noah discuss how celebrities and brands are using platforms to communicate social beliefs, comparing and contrasting augmented vs. virtual reality and peer-to-peer platforms impact on tourism marketing.
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Ep 13: Netflix's Social Strategy, Overcoming Negative Customer Experiences & Snapchat Filters
12/07/2017 Duration: 34minStew, Mike B & Jessica discuss Netflix's approach to social media, how to view and overcome negative customer experiences & the keys to building an engaging branded Snapchat filter.
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Ep 12: Dos and Don'ts for Local Businesses, Tradeshow Giveaways & lululemon's New Campaign
07/07/2017 Duration: 29minStew & Mike B discuss tips for local businesses, the keys to effective tradeshow giveaways and lululemon's "This is Yoga" campaign.
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Ep 11: Big Baller Brand, Remarketing & Brand Testimonials
26/05/2017 Duration: 26minStew & Mike B discuss Big Baller Brand's use of "Trump" style marketing, the ads that follow you around online and the importance of testimonials.
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Ep 10: Michelob ULTRA's Ad Campaign, Spotify Business Features & Augmented Reality
11/05/2017 Duration: 30minStew, Mike B and Alex pontificate about Michelob ULTRA's new advertising campaign, using big data as your DJ with Spotify Business Features and how platforms and brands are embracing augmented reality.