Meet the Animators: Aardman Animation

Wired editor David Rowan discusses the digital expansion of Aardman Animation with the companys founders at the Apple Store, Covent Garden in London. Best known for its stop-motion animation, Aardman has expanded into commercials, online, rights and licensing, digital and production technology.The company has two feature films in production in partnership with Sony: The Pirates! in an Adventure with Scientists and Arthur Christmas.