Ace The Gram

Are you following the Olympics on social media this year? We break down how our social media content styles + consumption patterns have changed over the last few years and how the Olympics highlights these changes We also cover: - recommendations: TikTok: @itsdanielmac , The Pink documentary, Luxe Listings Sydney - Why people are changing their Tinder locations to the Olympic Village - Magnolia Kitchen won her case against Pebbles Hooper - What to do when you receive online hate For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

Are you in a rut with your Instagram account? Today's podcast covers 9 ways to help you get unstuck! We also cover: - the 430million dollar @sweat app acquisition for @tobi_pearce and @Kayla_itsines -the tips for marketing we learned from our latest online shopping hauls - Instagram is paying creators - Instagram launched story drafts and FB launches audio rooms - What gender has to do with people not liking influencers - Mosh's social media report - what you need to know - The most followed kiwi brands on Instagram - Choosing influencers (+ real life horror stories) For more on Viv and Tash check out: @acethegrampodcast @tastefullytash @vivconway_ Listen to "Pieces of Britney"

Want the no edit-edit look? That Gen-Z "candid" aesthetic Gone are the days of pink wall perfection: we've arrived at blurred beach snaps and photos of our low waisted jeans (they don't suit anyone) On today's podcast we cover: - what Emma Chamberlain's Instagram aesthetic has to do with you - why you can't not "speak out" anymore when backlash happens - Ace the Gram is on TikTok! - WeChat shuts down LGBT content on Tencent - Trump sues big tech for banning him from their platforms - Recommendations - the Midnight Library For more on Tash and Viv check out: @acethegrampodcast @vivconway_ @tastefullytash Follow us on TikTok at @acethegrampodcast    

Today's episode reveals the 4 key areas Instagram is focusing on for the future Why should you care? You should care because Instagram dictates what content performs well. Moving with the evolution of content creation is how you stay future focused We also cover: - TikTok lengthens videos to 3 mins - TikTok deletes over 11 million accounts - we tell you why - The 5 ways to be future focused with your social media strategy - The Instagram AWARDS: recipients include @theoneupproject, @girlsthatinvest @girlsgetoff @pinkponycreative @bondisands and @gypsea_lust - How to avoid getting hacked in 2021 - Norways new laws about retouching photos For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

Want to gain over 10,000 followers on your next giveaway? In todays episode, Viv shares the 3 steps which caused her latest @girlsgetoff giveaway to go "viral" We also cover: - The chief of Instagram Adam Mosseri tells us the best posting schedule to grow on Instagram - The latest Britney Spears #freebritney info from her Court hearing -  @allysonfelix and why she ditched Nike and launched @BySaysh a new sneaker brand for women. - @gypsylust reveals her new bf and her and @doyoutravel show us the best way to navigate a breakup online - Why Shein is taking over the world and why you need to know about it - The pandemic of "fake profiles" impersonating you on Instagram For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash  

Want to know what Instagram says will fix your engagement? The latest Instagram algorithm is revealed in today's podcast We also cover: - The podcast battle between Apple and Spotify! Spotify signs Call Her Daddy for 60M + - The danger of scamming via FB quizzes - How to "soft-launch" your boyfriend on Instagram - Cristiano Ronaldo causes Coke shares to plummet and he cracks 300M followers - @tomcardy and his hilarious Instagram account Viv can't stop watching - the latest technique for discount codes For more on Tash and Viv check out: @acethegrampodcast @vivconway_ @tastefullytash

Is your business digitally enabled? Today we talk to Kale Panoho about NZ's government initiative to digitally enable NZ businesses - Digital Boost Kale runs a wildly successful company called K&J Growth. K&J Growths content has had over 10 M+ views, and Kale is the Most Shared Contributor at Influencive (one of the US's top 30 media brands) he’s also managing director of popular biz and podcast rugby bricks On the podcast Kale shares: - the steps to take on how to digitally enable your business - where to find resources and tools to help you boost your digital presence - mistakes he sees business' making when it comes to digital and digital marketing - how to automate processes and the processes which can be automated in your business - examples of businesses who have changed their futures by using technology - the do's and don'ts of digital *"Digital Boost" is a Government-backed Digital Boost Skills Training and Support programme is designed to provide small businesses with training in the benefits

New branded creator tools, licensing questions around content + Crocs latest collab It's all in today's episode of Ace the Gram podcast After an accidentally long side discussion on WW2 in colour Tash and Viv cover: - Balenciaga collabs with Crocs - Netflix launches a Shopify store - Uber pass - the inspired unemployed come to NZ - Creators and what we should be doing around licensing  - Instagram adds new branded content tools - The firms paid to investigate sport stars social media past - Iconic meme tops best selling NFT list Questions from listeners answered - advice for live social media coverage - reels, are they effective? - influencer marketing tips For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

We got Bondi Sands on the pod! This episode features the increddddible Megan Gunn - head of Bondi Sands social media Megan answers all the burnings questions we had around Bondi Sands' social media marketing strategies.  She shares the secrets behind their success and how you can use the same strategies We cover: - what the most effective Bondi Sands growth strategies have been - how to find influencers and working with long-term ambassadors like Steph Claire Smith? - the low-down on Bondi Sands biiiiig giveaways - tips for a successful giveaway - behind the scenes of Bondi Sands social media strategy... how they generate content, think of new ideas engage their audience + keep their social media approach fresh   - the mistake brands make on social media - how to measure social media success - TIKTOK   Find more on Bondi Sands and Megan at @bondisands @meg.gunn   For more on Viv and Tash check out: @acethegrampodcast @tastefullytash @vivconway_    

Did you know you can tell if someone screenshots your Instagram DMs?  We tell you how on todays episode We also cover: - Logan Paul vs Floyd Mayweather (conspiracy?) - Viv's tasty bday party shenanigans - the best camera to get when starting out - how to edit photos so they look natural - the @tezza app - @bohemehome_ giveaway - the breakdown of the latest School of Greatness episode with Rory Vaden on personal branding - why personal branding is the future key to upleveling your career and your life Find out more about Viv and Tash on: @acethegrampodcast @vivconway_ @tastefullytash    

Today on the podcast: Emily Ward & Jess Hunichen - co-founders of leading influencer talent management agency - Shine Talent Group! Emily and Jess are well-known influencer marketing experts and their agency represents 90+ notable influencers & social talent between its LA and Toronto offices. Shine has worked with brands such as Amazon, REVOLVE, Unilever and L'Oréal on influencer campaigns. On today's podcast, Emily and Jess discuss - how to best utilize influencer marketing to scale a business - the ins and outs of working with an influencer talent agent - influencer marketing trends and what converts - influencer marketing in the age of COVID - BodCon and their work with Jameela Jamil, Sarah Nicole Landry, and Hunter McGrady For more on Shine check out their website at shinetalentgroup.com or find them on Instagram at @Shine_influencers For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

Do you know anyone who doesn't like Friends?? Well I do... Viv.  Today's episode starts with a disagreement over the Friends reunion between Viv and Tash.  We then cover: - Tasha's new car - Kendall Jenner's controversial launch of 818 - what should she have done instead? - The new social media app Gen Z is loving... Poparazzi - Reels releases insights + music on biz Reels accounts? - Youtubers shut down Rodeo Drive for boxing promo - Smear campaigns around the new vaccine... what this could mean for "anti-truth" campaigns - The new study on why phones are our new "homes" For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

AD>This episode is sponsored by Inland Revenue - and gives you important tax information you need to know as a content creator or brand

What is happening to teens who blow up on TikTok? In today's podcast, we go over what is happening to the famous generation and why we think it could have lasting effects We also cover: - How to use Instagram's new "auto captions" features + how you can use your Desktop to upload Instagram photos - why you need Face App in your life - NFTs - Charlie bit my finger. What you need to know about NFTs - how Snapchat is leading the way in tech - @girlsgetoff takes on TikTok  - The TikTok tips we wish we knew when we started creating For more on Tash and Viv check out: @acethegrampodcast @vivconway_ @tastefullytash   

Kristy Campbell is the TikTok queen behind Pink Pony creative Kristy has over 173k on TikTok with over 1.4mil likes and over 26k on Instagram In today's ep, Kristy shares all her TikTok growth tips for businesses + the successes and failures she's had along the way Kristy shares: How she started on TikTok and how it’s benefitted her design biz What makes a great TikTok video The tools and tech to make TikTok content Kristy's advice for biz owners wanting to use TikTok for marketing their biz How Kristy's Instagram strategy works alongside TikTok The big goals for Pink Pony For more on Kristy, check her out on Instagram and TikTok at @pinkponycreative For more on Tash and Viv, check out: @acethegrampodcast @vivconway_ @tastefullytash    

Ever wondered who the top 50 biggest influencers in the world are? We reveal the list in todays episode (number 1 surprised us) We also go over: - FB vs Instagram... the origins of the battle - Instagram kids launching? - Likes are back on Instagram! Here to stay? - Instagram story tactic for max engagement - Pinterest launches story pins - Cheugy update For more on Viv and Tash check out @acethegrampodcast @vivconway_ @tastefullytash

Kennedy Anderson is a 23 year old serial entrepreneur behind Kollab agency, the Whitening Co, Twnty 5 Society and he’s a director of Glass Elephant. Kennedy is also fresh out of filming the Apprentice NZ  Kennedy has a vast range of experience in the social media industry both as a business owner, an agency owner and as an influencer.  We cover: - what it was like behind the scenes of The Apprentice - What Kennedy wishes more agencies knew about e-com brands - What Kennedy wishes more brands knew about agencies - Common mistakes Kennedy sees businesses making when it comes to social media - Favourite accounts Kennedy follows - How to grow and scale an e-com brand - The science to a successful social media strategy For more on Kennedy watch The Apprentice on TVNZ 1 on Monday nights at 8.30pm Follow Kennedy on Instagram at @kennedynz For more on Viv and Tash check out @acethegrampodcast @tastefullytash @vivconway_

Want to know the cutting-edge way brands are working with influencers to skyrocket their businesses? *It may surprise you. Find out this and more in today's ep: - Why @vivconway_ feels targeted by Kayla Itsines - What @sarahs_day @goodamerican @emmagrede and @whitefoxboutique have in common (and why you need to start using their marketing techique) - The power of a local campaign even when you're a big company - What you might not know about the Dunkin Donuts and Charlie D'amelio campaign  - Linked In blocked Viv's highest performing post for being *unprofessional - Why social media is causing kids to steal cars in Taranaki - Adworld conference For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

Do you have to put AD on your Instagram content if it's your own biz? Do you have to use #Ad if you've only got 100 followers Do you have to use AD if you're paid for a product but you're recommending it to your large audience? Do I have to put AD if I'm just re-sharing marketing collateral? What if product is given to me but it wasn't the brand owner who did so? What do I do if an influencer is claiming AD but it's not an AD? ALLLL your burning questions answered by Hilary- the Chief Executive of the NZ Advertising Standards Authority  ** You'll be surprised by some of the answers For more on the ASA check out: https://www.asa.co.nz/ For more on Viv and Tash check out: @acethegrampodcast @vivconway_ @tastefullytash

Ever wondered why people follow people they hate? Today on the podcast we cover: - the psychology behind "hate following" - why Justin Bieber is selling out Crocs - social media boycott from English football clubs - how to make 100k on social media - How to make money off nft memes - new paid opps for Instagram creators - Youtube taking over traditional TV For more on Viv and Tash check out: @acethegrampodcast @tastefullytash @vivconway_