Measured Thoughts
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 17:07:17
- More information
Informações:
Synopsis
David Reibstein is the host of Measured Thoughts radio show (on Wharton Business Radio, Sirius XM Radio Channel 111. Measured thoughts offers unique, executive-level insights into the efforts required to measure the effectiveness of marketing initiatives. The show is composed of one-on-one informal discussions with todays top CEOs and CMOs to provide a candid look at the state of marketing measurement today.
Episodes
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Guest, 12/17/18: Paul Vaaler, Assoc. Professor & Joel Waldfogel, Assoc. Dean, Univ. of Minnesota
17/06/2019 Duration: 35minGuest, 12/17/18: Paul Vaaler, Assoc. Professor & Joel Waldfogel, Assoc. Dean, Univ. of Minnesota by by David Reibstein
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Guest, 11/26/18: Stephen Diorio, Director, Forbes Marketing Accountability Institute
17/06/2019 Duration: 36minGuest, 11/26/18: Stephen Diorio, Director, Forbes Marketing Accountability Institute by by David Reibstein
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Guest, 11/19/18: Tom McGee, President & CEO, International Council of Shopping Centers
17/06/2019 Duration: 35minGuest, 11/19/18: Tom McGee, President & CEO, International Council of Shopping Centers by by David Reibstein
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Guest, 11/12/18: Karl Wirth, CEO & Founder, Evergage
17/06/2019 Duration: 35minGuest, 11/12/18: Karl Wirth, CEO & Founder, Evergage by by David Reibstein
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Guest, 11/5/18: Janiene Ullrich, EVP of Direct to Consumer, The Family Coppola
17/06/2019 Duration: 34minGuest, 11/5/18: Janiene Ullrich, EVP of Direct to Consumer, The Family Coppola by by David Reibstein
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Guest, 10/29/18, Collin Holmes, Founder & CEO, Chatmeter
17/06/2019 Duration: 34minGuest, 10/29/18, Collin Holmes, Founder & CEO, Chatmeter by by David Reibstein
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Guest, 10/22/18: Beth Comstock, CMO, GE
17/06/2019 Duration: 34minGuest, 10/22/18: Beth Comstock, CMO, GE by by David Reibstein
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Guest, 9/24/18: Denise Karkos, CMO, TD Ameritrade
17/06/2019 Duration: 34minGuest, 9/24/18: Denise Karkos, CMO, TD Ameritrade by by David Reibstein
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Guest, 9/17/18: Moon Javaid, Vice President, Business Strategy & Analytics, San Francisco 49ers
17/06/2019 Duration: 36minGuest, 9/17/18: Moon Javaid, Vice President, Business Strategy & Analytics, San Francisco 49ers by by David Reibstein
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Guest, 9/10/18: Ross Kimbarovsky, Founder & CEO, Crowdspring
17/06/2019 Duration: 35minGuest, 9/10/18: Ross Kimbarovsky, Founder & CEO, Crowdspring by by David Reibstein
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Guest, 8/6/18: Brad Haley, CMO, IHOP Restaurants
17/06/2019 Duration: 34minGuest, 8/6/18: Brad Haley, CMO, IHOP Restaurants by by David Reibstein
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Guest, 7/30/18: Doug Cornille, Vice President of Marketing, Premier Nutrition Corporation
17/06/2019 Duration: 35minGuest, 7/30/18: Doug Cornille, Vice President of Marketing, Premier Nutrition Corporation by by David Reibstein
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Guest, 7/23/18: Wes Nichols, Former CEO & Co-Founder, MarketShare
17/06/2019 Duration: 35minGuest, 7/23/18: Wes Nichols, Former CEO & Co-Founder, MarketShare by by David Reibstein
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Guest, 6/18/18: Matt Bereda, Vice President, Global Consumer Marketing, Lenovo
11/06/2019 Duration: 32minGuest, 6/18/18: Matt Bereda, Vice President, Global Consumer Marketing, Lenovo by by David Reibstein
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Guest, 6/11/18: John Carroll, Senior Manager, Business Outreach & Brand Evangelist, Yelp
11/06/2019 Duration: 37minGuest, 6/11/18: John Carroll, Senior Manager, Business Outreach & Brand Evangelist, Yelp by by David Reibstein
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Guest, 6/4/18: Brian Killingsworth, CMO, Vegas Golden Knights
11/06/2019 Duration: 35minGuest, 6/4/18: Brian Killingsworth, CMO, Vegas Golden Knights by by David Reibstein
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Guest, 5/21/18: Melissa Waters, VP of Marketing, Lyft
11/06/2019 Duration: 35minGuest, 5/21/18: Melissa Waters, VP of Marketing, Lyft by by David Reibstein
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Guest, 5/14/18: Bret Werner, President, MWWPR
11/06/2019 Duration: 36minGuest, 5/14/18: Bret Werner, President, MWWPR by by David Reibstein
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Guest, 4/23/18: Lisa Haggerty, Ad Measurement Lead, Pinterest
11/06/2019 Duration: 20minGuest, 4/23/18: Lisa Haggerty, Ad Measurement Lead, Pinterest by by David Reibstein
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Guest, 4/23/18: Brandon Schneider, Chief Revenue Officer, Golden State Warriors
11/06/2019 Duration: 33minGuest, 4/23/18: Brandon Schneider, Chief Revenue Officer, Golden State Warriors by by David Reibstein