Warrior Week

"Dustin Luce, and his wife, Emily, are Coach Sam’s special guests in this episode of Warrior Week: Parables From the Pit." Parable #1: Intro to Warrior  Garrett’s provocative ads caught Dustin’s attention and introduced him to the world of Warrior. He purchased WarriorBook in the fall of 2017,  joined KingsKit in the summer of 2018, and attended WCON3 in December of that year. Upon attending WCON3, Dustin quickly realized this was not going to be a “normal” conference.  “It was an immersion that was scary and mesmerizing at the same time. I was thinking this is not normal AND I’m hungry for it!” As he received the invite to attend Warrior Week, Dustin felt he needed to do it, but at the same time was really nervous about stepping forward into it. “I’ve never spent that much money on myself – EVER – and I had never stepped out and made myself that uncomfortable.” What was your initial response to Garrett’s ads and presence? Parable #2: Warrior Week Dustin describes day one as an explosion of sorts. Amid

"Matt Edmundson, Warrior Week 61graduate, and his sixteen-year-old son, Kade, join Coach Sam Falsafi in this special episode of Warrior Week: Parables From the Pit." Parable #1: The Gates Of Warrior  In 2018, Matt found himself in a dark place, blaming everyone for everything that was going ‘wrong’ in his life. It was at that time he bought WarriorBook, read it cover to cover, and tried living the Warrior’s Way by himself. He was also listening to the Warrior On Fire podcast with his family, but when it was brought in-house only, Matt lost his fire and was back to square one. Whereas Matt was first turned off by Garrett’s message, he began identifying with Garrett’s life experience of trying to find a path, improve himself, constantly learning, and then bumping into walls. Matt found he was always trying to do things by himself, his pride and ego getting in the way of asking for help.  What was your first intro to Warrior? How did you respond? Parable #2: What Is Required? The Warrior Week experience c

Welcome to a very special episode of Warrior Week: Parables from the Pit with Coach Sam and Warrior Week 57 graduate Marc Beauchamp. Parable #1: Retire vs. The Next Challenge Marc’s first immersion into living the Warrior’s Way came via KingsKit 2 in 2018. At the time, life appeared successful from the outside looking in, yet Marc was bored and had no new challenges going on in his life. He wanted to get his fire back.  It was during WC3 where he felt the push to apply for Warrior Week. “I was 55 and running a large payment-processing company. One day my wife said, “We’ve got it made, we’ll retire and travel…” But Marc was far from that place and was ready to climb the next hill in front of him. Where in your world is the next hill you know you must climb? Parable #2: Release the Rage Marc remembers the first day of Warrior Week being “a long-ass day!” Having released and dealt with a lot of rage about his father, Marc was certain there was nothing left to process.  Late that night, he re

Parable #1: Veneers, Lambos, and Surfing Dr. Todd's first encounter with Warrior was through Garrett's wife, Danielle, who showed up in his dental clinic looking for veneers. Not long after that, he saw a Lamborghini in his parking lot one day, snapped a photo alongside it, and stepped into his office to find a tattooed man waiting for him.  After a couple of conversations and surfing sessions, coupled with a curiosity-driven visit to Garrett's online presence, Dr. Todd was all in with Warrior. "I was in a place at that point in time where his message resonated with me. I was burnt out in my career, I was stressed, and it cascaded over into my marriage and personal life, where everything felt stressed and overwhelming. I was going nowhere, and if anything, I was going backward and drowning." How did Warrior come into your life? Parable #2: Armor of Steel & Emotional Backpacks Coach Sam recognized Dr. Todd’s humility in their conversations. “You’re a doctor, you’re a healer, you’re a busine

No doubt, 2020 came out of nowhere, and, for a time, human potential and momentum were seemingly put on pause. Human beings were “forced” to take a step back and revisit their strategizes and plans for the year. At the end of the day, it all comes down to focusing on what matters. Welcome to the 100th episode of Warrior Week: Parables From the Pit, with head coach, Sam Falsafi, in this very special father-son edition with guests Mike Hardy and his son, Jacob. warriorweeknow.com   Parable #1: Warrior Week 29 & 51 Before Mike entered the gates of Warrior Week 29, nearly five years ago, he was in a place where he knew he needed to change his thought process. Work was becoming all-consuming, and he was aware that he needed to reprioritize and realign his role as husband and father and his entire life. Warrior Week 29 was perfect timing for Mike because it helped him get centered, focused, and clear on the things that were really important to him. Why return to Warrior Week 51? Mike realized that if there’s

In this week’s episode of Warrior Week: Parables From the Pit, Coach Sam welcomes Warrior Week 58 graduate, Chad Hovermale to the podcast where they have a conversation that takes us into the mindset of men, how Chad discovered Warrior, and how persistence on his part led him into the gates of the experience that impacted and altered his life. Parable #1: Intro to the Warrior’s Way   A Facebook ad in the Spring/Summer 2017 brought the message of Warrior into Chad’s world. He found the message intriguing and was happy to discover there were people “out there” who understood him. Chad didn’t want to lose the energy and passion behind his anger but knew he needed to reign it in so as to not hurt his family. He felt that through Warrior, he might actually get his shit together. QUESTION What was it that brought Warrior into your life? Parable #2: Keep Knocking    Chad was consistent in knocking on the door of Warrior Week despite receiving the “no, you’re not ready yet” message several times over a two-yea

Matt Radmacher, Warrior Week 6o graduate, joins Coach Sam in this very moving and pivotal conversation where we are invited into their hearts and souls through the sharing of stories and experiences. We are also privy to Coach Sam’s brilliant mathematical skills as he unveils the meaning behind the 2M Club. Parable #1: Asleep An avid fan and student of personal development, Matt recalls a conversation with his brother, where he shared Garrett’s story and success with Matt. “I don’t think you’d be interested in him, though, because he cusses a lot.” Matt’s life wasn’t burning down at the time, but he describes himself as asleep. He golfed several days a week, lacked a sense of purpose in life, and built a business that provided residual income with minimal input. QUESTION Where were you when you were first introduced to the game of Warrior? Parable #2: The Warrior Journey Begins While driving to a golf tournament one afternoon, Matt’s YouTube search for Garrett brought up an interview where one line, esp

Dustin Goss danced on the sidelines of Warrior for about twelve months prior to taking the plunge into WC3. In this episode, we learn about Dustin’s Warrior journey, how his involvement in it coupled with the application of the Warrior tools has transformed his life, as well as the miraculous event that occurred during WW 61. We also get to meet his family as they reveal their book and project, “Quick Cents to a Buck.”  Parable #1: WC3 Dustin danced on the sidelines with Warrior for about twelve months before taking the plunge into WC3. Coming into this three-day event, his only previous exposure to Warrior was the videos he had watched online. “It was quite insane not knowing anyone or anything about Warrior as I sat in this room with 1200 individuals dressed in black. You could feel the power!” As he dove into the experience, it hit him like a ton of bricks, and within the first two hours, he knew he was meant to be there. QUESTION How long have you been watching Warrior from the sidelines? Parable #2: 

While enjoying drinks on the Monarch Resort’s patio in Dana Point, Matt and his college buddies, who had gathered for their once-a-year guy’s weekend, were intrigued by the sight of a bunch of men dressed in black doing some sort of “clap and boom” not too far from them. Unbeknownst to Matt, this would mark the beginning of his Warrior journey. Welcome to this episode of Warrior Week: Parables from the Pit, with your host, Sam Falsafi, lead trainer, and his special guest, Matt Davenport, graduate of Warrior Week #60. Parable #1: Two-Clap BOOM! While enjoying drinks on the Monarch Resort’s patio in Dana Point, Matt and his college buddies, who had gathered for their once-a-year guy’s weekend, were intrigued by the sight of a bunch of men dressed in black doing some sort of “clap and boom.” Curious about them, Matt was told by their server that it was a secret business group called Wake Up Warrior. Upon returning home, his google search led him to watch video after video with messages that spoke directly to hi

Brent Kocal is Coach Sam’s special guest in this week’s episode, where we discover it wasn’t Brent’s intention to attend Warrior Week, but the Universe had other plans for him. Sit back and enjoy this amazing episode of Warrior Week: Parables From the Pit.  Parable #1: The Gate Brent entered the gates of Warrior through a marketing event in the summer of 2019, Big Money Marketer. Although he had been exposed to the message of Warrior a few months earlier, this is where he actually got his feet wet. At the end of a two-day intensive, Coach Sam did a presentation about Warrior Week, afterward asking the participants to text him either “yes” or “no” about attending. Brent texted, “No.” But the Universe had other plans for him. QUESTION What have you been led to do that initialy you had zero inentions of doing?   Parable #2: The Showman Brent considers himself a recovering asshole, someone who did things so he could be in the spotlight. “This has been going on since eighth grade, where I just wanted people t

Brian Q Davis, graduate of multiple Warrior Weeks, and neurosurgeon Dr. Omar Ibrahim providentially crossed paths a world away. Together they join Coach Sam in this critical episode of Warrior Week: Parables From the Pit. The purpose of this conversation is to give voice to the children of war who did not get the chance to speak. Parable #1: COVID-19 COVID-19 has put a pause on human momentum everywhere around the world. With all the bad that has come with it, one of the good things is that it has allowed us to pause and reflect on what we are doing and who we have become. Coach Sam explains, “It is in times like this that it is important for us to become a voice for the children that died thirty years ago in the chemical war; for the children who put the Warrior of God bandanas around their heads and cleared the minefields.” QUESTION What are some of the things you have taken the time to pause and reflect upon during the COID-19 pause? Parable #2: Scars On Your Soul Living in a war area leaves scars on

Matthew first heard the call of Warrior in 2013 and initially rejected it. But in 2015, when he hit what he calls his second rock bottom, it put him in enough pain to realize that his life wasn’t working. Thus began his personal journey of discovery. Welcome to Warrior Week: Parables From the Pit, with your host Coach Sam Falsafi and his special guest Matthew Lee. Parable #1: The Call of Warrior Matthew first heard the call of Warrior in 2013 and initially rejected it. But in 2015, when he hit what he calls his second rock bottom, it put him in enough pain to realize that his life wasn’t working. Thus began his personal journey of discovery. As he traveled to his first Warrior event, he knew that the man he left behind in Chicago was dead. He was ready for change, and from the moment he stepped into the room with the other guys, Matthew knew this was the place he was meant to be. QUESTION What was taking place in your life when you first heard the call of Warrior? Parable #2: The COVID-19 Pause COVID-19

Internationally renowned CrossFit athlete Christian Lucero is Coach Sam’s special guest in this episode of Warrior Week: Parables From the Pit. Parable #1: Born For Something Bigger Christian is a professional CrossFit athlete whose background is sports and martial arts. He always felt there was something bigger he was here to do; that he had something more to offer the world. From a very young age, he was mentored into this role as an athlete. At one point, it was football, which pivoted into mixed martial arts, and eventually, that pivoted into CrossFit, where he found great stride. “I started at the bottom and worked my way into worldwide recognition in CrossFit.” QUESTION Where in your world do you feel like you have more to offer the world? Parable #2: Heros to Emulate null In this journey of life, it’s important to have people you can look up to and admire; people who have traits you want to emulate in your own life that you’re going to remember when the going gets rough, and you feel you can’t g

Scott was initially introduced to Warrior in 2015 but couldn’t pull the trigger, which left him with all sorts of regrets. He thought he had missed his chance. But as fate would have it, he once again heard the Warrior call and jumped at the opportunity to be part of it. Like thousands of others, Garrett’s message resonated deeply with him. Welcome to the Warrior Week podcast with your host, Coach Sam Falsafi, and his special guest, Scott White, graduate of Warrior Week 55. Parable #1: The Warrior Call Scott was initially introduced to Warrior in 2015 but couldn’t pull the trigger, which left him with all sorts of regrets. He thought he had missed his chance. But as fate would have it, he once again heard the Warrior call and jumped at the opportunity to be part of it. Like thousands of others, Garrett’s message resonated deeply with him. “I felt Garrett was speaking to me and figured this was my last hope. I was in a bad place mentally and physically and was very much overweight. I felt terrible, and my wi

Shawn was led to the gates of Warrior by nothing less than perfect timing and divine intervention. After searching for answers to his wife’s eighteen-year condition, it was during a month-long stay at the Mayo Clinic while waiting for his wife that Shawn randomly opened up Facebook. Enter Garrett J White promoting a 30-day challenge. Welcome to the Warrior Week podcast with your host, Coach Sam Falsafi, and his special guest, Shawn McDonald, Warrior Week 54 graduate. Parable #1: Divine Intervention null Shawn was led to the gates of Warrior by nothing less than perfect timing and divine intervention. After searching for answers to his wife’s eighteen-year condition, it was during a month-long stay at the Mayo Clinic while waiting for his wife that Shawn randomly opened up Facebook. Enter Garrett J White promoting a 30-day challenge. At the time, Shawn’s relationship with his wife had gotten to an all-time low, and they were moving closer to divorce. “I was financially very successful, career-wise very succe

During the closing weeks of 2018, John found himself in a deep pit. Unbeknownst to him, his world was moments away from changing in a massive way as he ate lunch with a friend at a restaurant in San Diego. Welcome to this special episode of Warrior Week: Parables from the Pit with your host, Coach Sam Falsafi, and his special guest, John Estefanso, graduate of Warrior Week 56. Parable #1: Right Place, Right Time During the closing weeks of 2018, John found himself in a deep pit. Unbeknownst to him, his world was moments away from changing in a massive way as he ate lunch with a friend at a restaurant in San Diego. A group of guys donning black “Do More, Suck Less” t-shirts walked through the doors of that restaurant, and two days later, after devouring hours and hours of Warrior content, John found himself on a phone call with Coach Sam Falsafi preparing to attend Warrior Week. QUESTION When were you at the “right place, right time?” What happened? How did your life change? Parable #2: The Awakening Warr

Parable #1: Rock Bottom Finding himself in a hotel room in the middle of nowhere, David prayed to God for the first time in ten years. “God, I’ll do anything you want me to do if you will help me; if you’ll help save my marriage. About a week later, a KingsKit video showed up on social media out of nowhere – David’s first exposure and introduction to this thing called Wake Up Warrior. Something in that video touched him on a deep level, which led him to take the plunge. QUESTION Where were you and what was your state of mind when you first heard the message of Warrior? Parable #2: The Garage Warrior created an opening for David to question his stories for the very first time in his life. It also gave him permission to start telling the truth about where he was in his life, what he had done, how he felt, and that it was ok to be open about the messes in his life. “The first time I saw Coach Sam speak with authenticity and certainty in his garage surrounded by all of his shit, I felt and knew that this guy

Parable #1: “Who the Fuck Coaches You?” As a student and leader inside of many transformational trainings throughout his life, Demian had always been a seeker of growth and improvement at a fundamental level. However, once he found himself smack dab in the middle of the “trifecta of insanity,” aka a married businessman with children, it became apparent that what had been working was no longer working for him. Through the conversations, arguments, and collisions with his wife, it became clear to Demian that something needed to change and shift. Having been instrumental in the breakthroughs of hundreds if not thousands of others, one day, his wife asked him, “You coach everybody else, but who the fuck coaches you?”  QUESTION How do you open yourself up to coaching when you are the one usually doing the coaching? Parable #2: Rise & Remember When the conversation of Warrior entered Demian’s world, he had been dabbling in some old patterns and behaviors that weren’t at all serving him. On top of that, th

Parable #1: The “Dream Life” Illusion At the time Daniel was first introduced to the conversation of Warrior, he had what most would consider a dream life. He had the beautiful home overlooking the pacific ocean, a successful law firm, not a lot of debt, a vacation home in Cabo, a wonderful wife & kids…he seemingly had it all. But he had reached the boredom stage and was starting to go crazy. And underneath the surface, he had some health and relationship issues and knew he had to make a shift. Enter Garrett’s infamous video in Vegas that completely resonated with Daniel. QUESTION What is the message that spoke to you when you were first introduced to Wake Up Warrior? Parable #2: Feelings Daniel grew up on the opposite spectrum of financial wealth. He was raised by a single dad who worked all the time, and as a result, Daniel took on the mentality of “go to work, do what I say, leave me alone, and let me drink when I want.” He had a fear of losing everything he built and knew how quickly it could all

Brian Holloway, Coach Sam’s guest in this episode of Warrior Week: Parables From the Pit, was a self-proclaimed quitter for years. A break up with his first wife led to disconnection, guilt and shame, and a ruined relationship with his daughter. We discover how his commitment to living the Warrior’s Way and developing this one superpower changed everything for him. Parable #1: Intro to Warrior Brian’s first introduction to Warrior was the infamous Vegas video. At the time, Brian was struggling and didn’t know what direction his life should take, and everything Garrett was saying rang true for him. Shortly thereafter, Brian found himself in a conversation with Coach Sam, where he was able to fully open up and express himself while feeling absolutely zero judgment from him. Although Warrior Week was placed on the back burner for a time, Coach Sam shared relevant information that Brian could implement into his life immediately, which left a lasting impression. QUESTION What about Warrior’s message rang true