What Works | Small Business Podcast With Tara Mcmullin

EP 142: Growing Organically Through Unconventional Channels with CozyCal Co-Founders Chris Tan & Kat Lu

Informações:

Synopsis

 The Nitty Gritty  * What inspired Chris to start building CozyCal, a simple and easy-to-use online scheduling tool for small business owners and solopreneurs * Why Kat Lu decided to leave her healthcare consulting career to work on product development and customer support at CozyCal full-time * How Kat and Chris manage their roles in the company as a couple (and how their backgrounds influence how they operate) * What channels they use to grow CozyCal including the WordPress Plugin Directory, webinars, podcasts, and affiliate programs * Why they use Intercom over email for real-time feedback and communication with their users — and how that informs their development process Kat Lu and Chris Tan never set out to build a SaaS company… but when a friend needed an easy way to schedule appointments online for her naturopathic practice, Chris decided to develop a minimalist calendar to automate the process for her. That service is now CozyCal, a simple-to-use online scheduler, that helps users generate leads and