What Works | Small Business Podcast With Tara Mcmullin

The Nitty Gritty * How Beryl runs the Momtography® training program, how she landed on the price point, and how she promotes her teachers once they’ve successfully completed the initial training program * Why Beryl’s first step to licensing her work included hiring Autumn Witt Boyd, an intellectual property lawyer, to legally prep Momtography® for distribution * How she finds qualified people to work with, how many teachers she’s currently working with, and her vision for the future of Momtography® Today’s guest, Beryl Young, returns to the podcast — and this time, she’s sharing everything behind licensing her signature work, Momtography®. So far, Beryl’s licensed twelve teachers, with plans to expand to all 50 states in the U.S. in the future. In this conversation, Beryl talks about how she started Momtography®, how she prepared her content for licensing (including hiring a lawyer!), and what it felt like to transition from the creator to the leader. If you’ve ever considered licensing your work — or want