Speaking Your Brand With Carol Cox | Women Entrepreneurs | Public Speaking | Communications And Media | Presentations | Tedx

Last year on this podcast, I did several episodes about the distinction between being an expert and a thought leader. As speakers, we often get stuck in what I call “the expert trap.” We get comfortable training and teaching in our area of expertise and we think that’s the only way to provide value to our audiences. The way out of this is to incorporate more of your personal journey and storytelling into your talks and to believe that providing your audiences with transformation is more important than information. My guest on the podcast is Katie Anderson, an internationally recognized leadership and learning coach, consultant, and professional speaker. Katie and I have been working together since the beginning of the year on her new keynote and helping her incorporate more storytelling and performance aspects into her delivery. Katie and I talk about: Why she wanted to get out of the expert trap and add more storytelling into her keynotes What the process has been like for her and what doubts she had The re