Speaking Your Brand With Carol Cox | Women Entrepreneurs | Public Speaking | Communications And Media | Presentations | Tedx

Do you have an experience that happened to you that you’re reluctant to share with your audience? What would happen if you did? So often we feel like our stories are too uncommon or unrelatable or not interesting enough to include in our talks. What I see happen is that speakers generalize their stories - and by doing so they remove what makes a great story. It may seem counterintuitive, but it’s the specificity and details of our stories, the very thing we think is uncommon, that makes them powerful. Sharing a deeply personal story, one that shaped who you are and how you understand yourself, is what can connect you to your audience and build trust. Building trust with your audience is especially important if you want to help them go deeper and think differently. You have to go first. Being vulnerable is not always easy. You may wonder if you’re sharing too much or if your audience will look at you differently. But, the rewards are well worth it - not only for the audience but for your own personal developme