Bombshell Business Podcast With Amber Hurdle

In this episode of the Bombshell Business Podcast Amber Hurdle talks about how to handle both success and rejection throughout the execution of your media plan. This episode builds on Part 1, which taught you how to lay a foundation for a successful media relations effort, and Part 2, which taught you how to make it easy for the media to cover you. Build on Your Successes   -Use one media appearance to get another to showcase your media presence, topics that you are able to speak to, and   -Work to create a variety of coverage through visual, print, audio, video, new media and traditional media, etc...   -Use one testimonial to get another. Reviews of your product or service can serve as an additional tool to build your credibility for your potential customers and to the media. How to Deal with Rejection Grow thicker skin! You have no idea what is going on behind the scenes of any given media outlet. It can be a variety of things to include:   -It’s the wrong timing -It’s the wrong audience -It’s