7 Min Marketing With Pam Didner

Hello from Portland, Oregon. For my first episode of 2022, I want to do something slightly different. I invited my team to be part of the podcast and the video. Yay!  Meet Gretchen Kilby, she's a podcast editor and Iva Ignjatovic, my social media manager. Both of them are the invisible hands that put my podcast together. Today we talk about our content creation process, and how to start a B2B podcast. Gretchen and Iva, welcome. Glad to have you! In this episode: What are the essentials for starting a B2B podcast? How to choose a podcast format? How to get a sound quality? What is a strategic process before starting a podcast? How to find a good podcast editor? What are the B2B podcast branding basics? How to do podcast rebranding? How to maintain quality for listeners and for SEO? Quotes from the episode: "And a big thing I will say is that not everybody can edit content. It's a skill that takes a lot of time. Also, I've seen many relationships break up because it wasn't clear either what the editor could d