Sharon Vornholt - Let's Talk Real Estate Investing

Lately, I’ve been thinking about how branding, your reputation, and success go hand in hand. However, this is what I know for sure: Marketing is how you get leads, and branding is why they choose you! This is why branding is so important. Marketing and branding are so connected that if you mess one of them up, it will always affect the other one, and that’s what I want to talk about today.  Your brand and your reputation can quickly become tainted, and these don’t have to be significant events that cause the problem. It can be a series of small events, mistakes, or just general sloppiness. Here’s an Example Protecting my brand has been on my mind because I recently was part of a summit that disappointed me and, quite frankly, left me a little embarrassed.  That person’s “mess” was going to make me and everyone else involved with this project look sloppy. While this wasn’t directly my problem, it affected how I would be perceived. You should always be aware of how things will affect your brand so that they don