Saas Insider

091: Whitney Sales on Growing and Selling in New Markets

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Synopsis

How do you identify your target market? What tools should you be using to attract them? How to introduce a novel product in an established market? What relationships should you be making and questions should you be asking to effectively land and expand your customer base? About Whitney Sales  Whitney Sales is a business leader, venture capitalist, and the founder of Sales Method, a consultancy that helps startups grow by identifying their target markets, establishing strong sales teams, and launching their product quickly and successfully.  Sales is a fitting surname for Whitney, who has over 10 years of start up sales experience and is an expert in early stage sales and efficiently getting company’s products to the market. She specializes in building successful sales teams and has lead four companies to Inc. 500 Fastest Growing Companies list, including LoopNet, Joby, Meltwater, and SpringAhead. Whitney graduated University of California San Diego with honors and a Bbachelor’s degree in Ssociology, and cont