57 Brand Haikus
Brand Haiku #14: Brands and Their Personalities
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- More information
Informações:
Synopsis
In the mind of the customer, a strong, favorable, and unique brand personality differentiates a brand from its competitors. We form relationships with those individuals whose personalities we enjoy and respect. So it is with brands. You must identify your three key brand personality traits.