Xero Gravity: Big Wins & Massive Fails

Is crowdfunding the real deal for jump starting a new business, or an elixir that turns out to not be so magic? We uncover the answers with the help of bakery bon vivant, Lenore Estrada, co-founder at Three Babes Bakeshop, whose Kickstarter campaign has helped put her and her partners make great dough. You’ll learn about the countless opportunities crowdfunding can bring your small business, how how far it can take you, and what potential traps you need to be aware of. And you’ll hear Lenore’s story of what work is involved to make crowdfunding work for you. So what’s the right crowdfunding recipe for you? Put on your thinking cap (or chef hat) and listen in as we throw everything but the kitchen sink your way, on Xero Gravity #24.