Online Course Connections With Vickie Maris

Businesses - Prepare for Voice Search

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Synopsis

You may have heard of voice search, or use of voice-activated assistants such as Alexa which is the assistant for the Amazon Echo smart speaker. There is also the Google Home Assistant or Microsoft’s Cortana, Apple’s Siri, and other others. You may have also heard the older phrase of "voice attendants." As people gravitate towards voice for search, it has brought about a marketing niche that is often referred to as voice search marketing.  Voice has been referred to as the next big thing. The data is showing that it IS the big thing we need to be preparing for in business and marketing of our products and services. Here are the topics addressed by host, Vickie Maris, in Episode 10 of Agile Digital Business: 2:24 Voice is the next big thing 2:38 Statistics on smart speakers, and basics of voice in blog posts available at Pragmatic.digital/blog 3:12 Reference to llama training and the teenage students' uses of voice-activated assistants 4:17 Should B2B businesses leverage the use of voice? 4:50 Voice search or