Brand Newsroom
BNR 226: The importance of truth
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:18:15
- More information
Informações:
Synopsis
Brand Newsroom hosts James and Nic take a close look at lessons from the Animals Australia scandal, where an animal rights organisation was accused of creating a "fake news" video that involved the mistreatment of animals. Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising. Show notes at www.brandnewsroom.net.