Buy This - Not That

In today’s episode, we’ll be digging into Copy-writing, and even more specifically, love-based copywriting – how to attract your ideal clients and grow your sales without using fear, shame or other tactics that often lead to higher refund rates and more cancellations. You know the drill… I’m a big advocate of stealing the wheel instead of reinventing it, so whenever possible, seek out some awesome training from an expert who’s blazed the path before you.  Today, I’ happy to introduce you to Michele Pariza Wacek (aka Michele PW). She is considered one of the hottest direct response copywriters and marketing consultants in the industry today, as well as a best-selling author, her latest book being “Love–Based Money and Mindset”. And part of her business series training is her Love-Based Copy School, which we’re going to talk about today. NOTE: In order to receive the special price mentioned in this interview, you will need to use the code BuyThisNotThat at checkout. This will drop the price by $100 just for lis