Explore Your Enthusiasm, With Tara Swiger | Craft | Art | Business

How do you find joy and enthusiasm for anything when everything is turned upside down? That’s what I’ve been thinking about this past week.  As you know if you’ve been listening for a while, my fundamental business belief, what shapes everything I do and how I work with makers and designers, is that your business will thrive and YOU will feel best about it when you follow your enthusiasm. What do I mean by enthusiasm? I like the definition:  intense or eager enjoyment or interest. You can follow your enthusiasm IN your business, by working on projects you love, letting go of expectations about what you “should” do, working with the kind of clients that you prefer. You can follow your enthusiasm outside of your business by allowing yourself to work on non-business projects and filling up your enthusiasm well with things that seem completely unrelated (for me lately it’s reading, and making bookish videos, which you can find on YouTube. Other times it’s been quilting or knitting).  But with everything uncertain