Ueber-brands
Burt’s Bees – Mission, Myth and a Buzzing Business – Interview with Jim Geikie, General Manager
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:37:55
- More information
Informações:
Synopsis
Yes, Burt really existed. The wild-bearded man on the brand’s logo was a documentary photographer turned beekeeper after moving from Manhattan to Maine. He left behind the trappings of a rather privileged upbringing to live in a converted turkey coop in the backwoods (where he … Continue reading →
