Marketing On Tap

In episode six of the Marketing on Tap podcast, we ask the question - have social media influencers wore out their welcome? With recent examples of luxury resorts throwing up their arms in frustration at would-be social influencers asking for free stays worth thousands of dollars, to a "retired influencer", Josh Ostrovsky, telling wannabe influencers to "get a real job", is the sun setting on this industry? And if social influence/influence marketing is seeing its power wane, what does this mean for the brands and businesses that currently utilize this medium? Settle back and enjoy this week’s topic, brought to you in the usual unscripted manner that you’ve come to expect when Sam and Danny take the mic. Read the transcript (https://senseimarketing.com/marketing-on-tap-episode-6-influencer-overkill-brand-fatigue-and-social-influence-backlash/)