Mister Beacon

Location Based Advertising and the Beacosystem – Verve

Informações:

Synopsis

Acquiring location data is challenging, but how do you monetize it? Verve is one of the few companies who have been able create a successful location based ad network using billions of location data points. We talk to Brian Dunphy, a veteran of Qualcomm, Gimbal and now Verve about what it takes to be successful in this market.  See acast.com/privacy for privacy and opt-out information.