Know Pain, Know Gain

“If I'm going to do this, I'm going all in. ” -Aaron Fulk    In this episode, Jay interviews Aaron Fulk, founder of Lillian James Creative, a B2B content marketing and digital agency out of Kansas City.  Aaron bootstrapped the company and grew it to over seven figures in revenue as a single mom that dropped out of college! Jay and Aaron have a candid discussion about the realities of what it's like to launch your own business, including topics like: imposter syndrome, scarcity mindset, what can you do versus what should you do, going all-in, mental health for entrepreneurs, and so much more...   Visit https://jayrooke.com/090-Aaron-Fulk/  for resources and show notes.    Check out my website: https://jayrooke.com/    Follow me on: Facebook LinkedIn Twitter Episode Highlights: 02:51 Content in the Business Context 05:48 Processes are Essentials  12:34 Going All-In 24:20 Single Parenting and Entrepreneurship 33:57 Scarcity Mindset No More 36:30 Riding the Emotional Roller Coaster 40:40 Prove It Before You Pos