Brand Inneractions With Jon Gaul

How He Built a Brand from the Garage Up with Luke Peters of NewAir

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Synopsis

On this installment of the Brand InnerActions Podcast, Jon sits down with Luke Peters, Founder and CEO of NewAir, a compact appliances brand in North America. NewAir has humble beginnings running a side hustle out of his garage over 15 years ago to building a multi-million dollar brand with over 50 employees. Today we’re going to hear from Luke about where he draws inspiration, how he uses inspiration, how he rally's his internal teams around the brand and product and some of his greatest achievements along the way. A serial entrepreneur, Luke is the Founder of five companies and host of his own podcast, Page 1. He is skilled at taking a product from concept to high-volume sales at Home Depot, Lowes, Wayfair, Walmart, and Amazon.  Luke is extremely proud of the team he has built at NewAir and attributes much of the success of the company to the dedicated people that represent the brand each and every day.  The Brand InnerActions Podcast is brought to you by InnerView Group and hosted by Jon Gaul.  To learn mo