Studio Sherpas Podcast

Elisa Trentham is a legacy storyteller, founder of Sherwood Media, and adjunct instructor who's learned how to build a video business on her own terms. In this conversation, she shares why elevating client experience matters more than having the fanciest gear, how she's building her own distribution platform through live events, and the importance of defining success based on your values—not someone else's highlight reel. Key Takeaways Client experience is everything – From pre-production prep to the actual set, creating an elevated experience for your clients sets you apart more than your camera specs ever will. Build your own platform – Instead of relying solely on social media algorithms, create your own distribution through live events and community experiences where you control the narrative. Define success on your terms – Stop comparing your behind-the-scenes to someone else's highlight reel. Your journey, your values, and your definition of success are what matter. Be a "heck yes" person – If you're g