Digital Commerce Next
Episode 12: The Future of Shopping with Resource Lab
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- More information
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Synopsis
In this episode of Digital Commerce Next, we speak to Dan Shust, VP of Resource Lab and Chris Barcelona, Executive Creative Director of Retail at Resource. Dan and Chris lead Resource Lab, which focuses on developing and prototyping innovative and emerging experiences that will define shopping in the future. They understand better than anyone on what’s on the leading edge of digital commerce and bring their perspective to the show. Some of the topics we cover include: • Using Big Data to create innovative shopping experiences- Retailers are sitting on an enormous amount of data, much of which remains untapped for creating more relevant and timely experiences. How do retailers begin utilizing Big Data to create shopping experiences and what are some good examples of retailers starting to do so today? • Open commerce- While some companies such as Netflix and Best Buy have opened up their data to create a platform for shopping innovation, many have