Connect, Engage, Inspire With Danny Iny L The Firepole Marketing Podcast

Everyone has a story, and everyone’s story is unique. Understanding and communicating your story is one of the most important things you can do when it comes to building relationships. This idea has occupied Matthew "Turndog Millionaire" Turner for the last 2 years. In May 2012, he quit his day job to pursue a fiction career, a non-fiction career, and a business storytelling consultancy! For the last two years, he's been interviewing entrepreneurs about their mistakes, their failures, and what they've learned from those experiences. He'll be turning all of these stories into a book called The Successful Mistake. Today, Danny and Matthew sit down to talk about The Successful Mistake, business storytelling, and how both apply to your and your business. Key Points At 0:55 - Where does the name "Turndog Millionaire" come from? (Hint: it has to do with a certain rugby game.) At 1:53 - The idea for The Successful Mistake grew out of Matthew's quest for advice as he left his day job and began his own business