Integrate & Ignite Podcast

Episode 396: The Importance of Customer-First PR with Kristin Miller of Ping Identity

Informações:

Synopsis

Customer-first PR strategies with Lori Jones and her guest Kristin Miller of Ping Identity on this episode of the Integrate & Ignite Marketing Podcast. Tune in as Lori and Kristin discuss PR’s role in handling cyber security, why storytelling from the customer’s perspective is so important, and how to measure the quality and quantity of PR campaigns.