Integrate & Ignite Podcast

Building Strategists as They Enter the Marketing World with Dr. Eric Van Steenburg

Informações:

Synopsis

Shape the future of marketing with strategic thinking! This episode is packed with real-world case studies and expert insights into developing sustainable, effective marketing plans. Learn how to turn challenges into opportunities, measure campaign success with precision, and foster a strategic mindset. Whether you're a beginner or a seasoned marketer, discover practical tips for making your brand stand out and creating lasting impact. And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==06:40 Instilling strategic thinking in new marketing professionals.12:14 Record ideas; validate and apply them strategically.15:26 Determine metrics, measure constantly for benchmarks.18:18 Establishing effective metrics is often challenging.22:14 Marketing-sales link c