Integrate & Ignite Podcast

Strategy Meets Technology: Thriving in the Age of AI with Mike Kaput of the Marketing AI Institute

Informações:

Synopsis

Will AI be your next marketing co-pilot or the captain? Discover how to blend AI's analytical power with your creative spark for unbeatable strategies. Get the lowdown on AI's role in branding and how to stay wisely human in an automated world. Plus, we're dropping pro tips on the hottest AI tools to boost your game! And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyFirst Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==05:29 AI will handle marketing tasks with ease.09:37 AI replacing jobs, new jobs created. Digital's impact.13:22 AI offers quick fixes, but human touch prevails.16:59 AI language models like ChatGPT have improved dramatically.20:04 Difficulty grasping context and human emotion in AI.24:12 Human assets essential for interpreting and responding.27:42 Innovation, creativity,