Let's Talk Marketing With Denise Fay

Step into the bustling streets of a vibrant city like London, where the air hums with energy and possibilities. Amidst the whirl of activity, take a moment to observe. Notice the people, the bags they carry, the brands they wear, the choices they make. Price, it seems, isn't always the primary concern for buyers.  In this podcast, forget what you thought you knew about pricing strategies and for a 15 minutes, delve into a world where value reigns supreme. You see, your customers buy on value. You know this. But how to you measure that value in order to set your pricing? In this podcast, I give you three ways in which you can change your pricing by measuring your value. Three elements to consider include Convenience Speed Customer Service So, how do you price your product or service in a sea of competition? It's simple: understand what your customers value and tailor your pricing accordingly. Whether it's the convenience of seamless transactions, the speed of lightning-fast service, or the warmth of exceptio