Integrate & Ignite Podcast
Episode 431: Conversational Marketing with Max Koziolek of Spectrm
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:29:53
- More information
Informações:
Synopsis
Conversational marketing is a message-first, privacy-first approach poised to become one of the top marketing channels and the topic of this episode of the Integrate & Ignite Marketing Podcast with host Lori Jones and her guest Max Koziolek of Spectrm. Learn why 72% find of marketers find conversational marketing effective and why marketing strategies should be geared toward more human-centric interactions in their conversational marketing channels in order to drive paid traffic and improve connections to their tech stack.