Speaking Your Brand With Carol Cox | Women Entrepreneurs | Public Speaking | Communications And Media | Presentations | Tedx

Happy New Year! This is the 6th year in a row I’ve done a trends episode for the start of the year. Trends are like currents or waves of energy that move through our society and affect everything from business and politics and the economy to popular culture and media. As speakers, entrepreneurs, and thought leaders, these trends will impact our thought leadership, our content, and our marketing. In this episode, you’ll learn 3 trends I've identified that are shaping our world: Big changes in social media platforms as the premise of social media shifts from connection to entertainment and it becomes harder to tell what's real and what's not The continued rise and more ubiquitous usage of generative AI tools like ChatGPT plus images, video, and voice The internet as a whole is changing, becoming more fragmented and siloed, with network effects accruing to people and brands who already have large followings   I also share specific action steps you can take: Develop a clear and distinct brand voice Imbue your