Accelerate! With Andy Paul

1094: Focus on Your Product by Outsourcing Sales with Robert Henderson

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Synopsis

Robert Henderson is the Co-Founder and CEO of JumpCrew. Companies that are great at creating products and services should focus on that area of expertise. By outsourcing sales, companies avoid costly hiring mistakes and provide a dedicated support team that promotes healthy engagement and coaching to sellers. Robert digs into how their product, which is the actual selling, creates symbiotic relationships with their customers. They help startups with the whole go-to-market motion, as well as Fortune 100 companies reach their next milestones faster. Robert also comments on how to create better engagement with sellers and how to coach with authenticity. HIGHLIGHTS Symbiotic relationships ease the tension with existing sales teams Outsourcing avoids expensive trial and error in hiring sales teams Providing a higher level of sales support for JumpCrew's clients Coach those who want to be mentored and create engagement QUOTES A symbiotic relationship with bolted-on and client sales teams - Robert: “All boat