Maximize Your Social With Neal Schaffer

The importance of focus in everything you do in social media marketing: Platforms, content, and objectives. Key Highlights[00:40] Why You Need to Perform Internal R&D[01:28] FOCUS![02:00] What Focus In Social Medi Means[02:19] The Problem That Most Companies Fall Prey To[02:48] The Components of Anchor[04:12] Take Baby Steps[05:12] Take Some Withdrawals[07:04] Stay With the FocusNotable QuotesI think that anybody that is active in social media, anybody that's active in business has a need for their own internal r&d to stay ahead of their game, to network with other people, and to learn auxilary skills that can help them succeed in business and in life.The problem is, the less focus you have in social media, it truly comes down to the less you get done, right.And I like to talk about when creating a social media strategy, the need to create an anchor, okay?And there's no one right way to do it. It all comes down to not only where you want to build a community, but what you want to build a com