Maximize Your Social With Neal Schaffer

67 percent of B2B buyers no longer prefer to interact with sales representatives when making purchasing decisions. Gathering information online is now the hallmark of the buying process.This is great background for today's interview with Steven Mark Kahan, author of High Velocity Digital Marketing, who has successfully helped grow seven startup companies from early stage to going public or being sold, resulting in $5 billion in shareholder value. Based on his recent $1.4 billion dollar exit with cybersecurity firm, Thycotic, he will share the inside secrets of how to build a sales and marketing strategy that delivers breakthrough revenue growth –in brutally competitive markets, including:•The modern digital marketing strategies he recommends to his clients  - that any company can replicate•Easy-to-implement strategies for getting found online, providing the most critical information, and getting buyers to purchase—fast. While the interview is focused on B2B, the advice is equally applicable to B2C, so ma