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338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD

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Synopsis

What does the journey look like to evolve from an expert presenter to a sought-after speaker and thought leader? How can you escape what I call “the expert trap” and make the shift into thought leadership? My guest and Thought Leader Academy graduate, Teri DeLucca, PhD, has done exactly this. I know you’ll be inspired by Teri! In this episode, Teri and I talk about: Why she started her business a few years ago Her initial reluctance to share personal stories and be vulnerable - and what changed her mind Her desire to escape “the expert trap” and go beyond her comfort zone of academic presentations The impact storytelling and vulnerability has had on her, her business, her customers, and her audiences Why she joined the Thought Leader Academy and what she got out of it The elements we’ve worked on together to create her signature talk, from incorporating humor and video clips to coming up with an acronym and planting sales seeds for her offer About My Guest: Dr. Teri DeLucca is the Founder and C