Bombshell Business Podcast With Amber Hurdle

This week’s guest shares an interest most near and dear to my heart - branding! Ericka Saurit started her journey as a brand strategist in the interior design industry where she saw a need for creatives to better express their why to clients, rather than just showing them a beautiful portfolio.  During our branding lovefest we discuss:  Where is the line between business and brand? E3 Framework Extraordinary: What is your differentiator? Emotional: Find the right people for your offerings Experience: How will you own the brand across each point of the customer journey? The importance of coming to work with a purpose You do not need to know everything, just know where to find the answers! Ready to dive into more on my favorite topic? Tune in on your favorite listening app, on the website, or watch it on YouTube! About Ericka Saurit Ericka Saurit is a brand marketing strategist focused on helping creative entrepreneurs transform their businesses into unforgettable brands. She shows her clients how to l