Synopsis
Welcome to the Stay Spongy Show, where we learn and absorb as much as we can to improve our music businesses and careers. I'm your host, John McLucas, a music producer and mixing engineer in Glendale, California. Each week we will be delving into the mindsets, strategies, and examples that are building people's careers in the modern market. You'll be able to walk away from each episode with practical, actionable tactics to take your game to the next level.
Episodes
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Why Kindness is ALWAYS Right in Business & Life
26/11/2018 Duration: 11minToday we are going to go over why kindness is the ultimate superpower in both business and personal situations, as well as the consequences for being UNKIND. It's very difficult to be kind at all times, and honestly it's an impossible goal to be perfect 100% of the time, but increasing your kindness day-to-day is incredibly important. Let's talk abut it :) • Join our FB group to discuss this week's episode and soak up knowledge from our awesome community • http://fb.com/groups/stayspongyshow • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock,
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3 Interaction & Connection Tactics That DOUBLED My Business in 2018
19/11/2018 Duration: 13minToday we dive into the three different ways I interacted and formed connections with people throughout 2018 that ended up DOUBLING McLucas Media's income in 2018. All three have their own benefits and drawbacks, but they all feed into each other and have created the progress we have today. This is an advice buffet, so take which tactis you enjoy and try them out and see what returns you get! • Join our FB group to discuss this week's episode and soak up knowledge from our awesome community • http://fb.com/groups/stayspongyshow • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mi
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Speaking at The URM Summit 2018 - Providing the Most Value with Steven Ward and Michelle Wiebach
12/11/2018 Duration: 24minThis week I spoke at the URM Summit to 200 people, discussing the tactics and mindset I used to build up McLucas Media and get my first full-time employee. This is a pre-event discussion with Steven and Michelle, where we talk about ways to rework the messaging within my speech to make it incredibly valuable for the audience. Due to the exclusivity of the event, I cannot post the audio of the speech itself, BUT this is all of the structuring and reworking that crafted the final version. A great appreciation and thank you to the URM Summit for asking me to speak at the event! urmacademy.com • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia
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A 4 Step System To Organize Your Work and Personal Life with Proper Systems
05/11/2018 Duration: 22minLife is chaotic at every stage, so I promise you will NEED this information to help organize your tasks, priorities, and increase your focus and completion rates. We dive into the system I personally use to manage running this podcast, my music production company McLucas Media, personal life, and several new business possibilities that are emerging. The software I use are both free internet tools, Google Calendar and Google Keep. BUT, before you go use it once and forget, it's the tactics I dive into here that really bring out some creative, unorthodox uses that have saved me days of stress and turmoil. • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at joh
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Q&A #3 - Time Management Tactics, Bringing In Repeat Clients, When To Work For Free & More
29/10/2018 Duration: 23minToday we went LIVE on FB to answer questions we gathered and share some knowledge! How about time management for the entrepreneur? How to decide what kind of work is actually worth your time? Both when working “on” and “in” your business. How did you get your first repeat client? Do you do anything different now to keep people coming back? In my case I live in a country and city where I have very few clients so my main income is from people from everywhere but my country.. how do I embrace that? I have no problem working with people from distance but it's harder to find people to work with when you can't physically talk them into coming.. how can one find more people to work with from distance? When is it right to work for free? • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps
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Dealing With Crippling Inadequacy - 3 Strategies to Beat Imposter Syndrome
22/10/2018 Duration: 20minWe are all going through it but hardly anyone is talking about the cycle of self-doubt we fight on a weekly or daily basis. Let's change that. Hey, it's John! I've had so much first hand experience with imposter syndrome, and it's definitely an ugly beast to face. We start seeing success (or experience continued success) in some part of our life and we are simply convinced we slipped through the cracks somehow, we don't deserve to be here, etc. IT'S OKAY. This is not only normal to feel, but more common than you think. After a lot of battles with it, I've walked away with 3 strategies I use to keep my imposter syndrome thoughts in check, and am excited to share them with you too. • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer
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How To Crush It On Facebook & Be Valuable to Your Audience with Raymond Rasmusson
15/10/2018 Duration: 49minIn a world where people complain about organic reach being throttled, Raymond's audience is well established and continues to get high interaction on his FB posts. He definitely teaches us a thing or two about providing value to an audience online and creating a loyal audience. Thank you so much to Raymond Rasmusson for a fantastic, in-depth conversation and sharing a lot of great knowledge! Make sure to like his Facebook page below, and https://www.facebook.com/raymondrasmusson/ https://www.facebook.com/udiospace/ • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company
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Should You Be a "Jack of All Trades" or "Master of One"? The Answer is More Complex Than You Think
08/10/2018 Duration: 24minA wide net versus specialization is an often-discussed topic amongst freelancers, and everyone has a set yes or no answer, but it's truly a spectrum depending on your circumstance. Either answer "Jack of All Trades" or a "Master of One" can be correct once you look at some key factors that should dictate how quickly you make the transition. • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need
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Self Awareness - Growing Into My Own with Greg Fender
01/10/2018 Duration: 16minTaking a deep dive into why I tick the way I do and what's shaped me into the person I am today. Greg wanted to ask more about it and honestly I had never considered it so I had him hop onto his mic so we could record while we chat! Thanks to Greg Fender at SledgeSound Studios for his time and friendship. :) • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making memorable music togeth
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IMAGE MATTERS & Single Release Strategies with Trey Ewald
24/09/2018 Duration: 22minA great chat with Trey Ewald talking about the importance of image, as well as strategies for releasing his single "Electricity". The look that you present for your music is so insanely important, and trey learned about that very early on in his career which has helped him do well in the long-term. Listen, learn, and stay spongy! Listen here https://open.spotify.com/track/0kBrIpzOseR3jmgHSF6VE2?si=MKBuimAwSfiXxbeS5i_Aqg • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the U
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Instagram Deep Dive Part 1: The (SUPER IMPORTANT) Basics
17/09/2018 Duration: 29minSo many people neglect Instagram, the most culturally relevant platform of 2018, and it's destroying your business more than you think. Don't leave money on the table, take advantage of this incredible platform NOW. You're off to a good start though, because you're here! Today we will go over the basics of the functions, the benefits, and the general strategies to get you into the habit of using Instagram to build your personal or business's brand. • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently ha
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The Quickest Way To NOT Grow Your Network
10/09/2018 Duration: 24minIt truly does take a lifetime to build your reputation and one second to ruin it, so pay close attention to make sure you don't commit any of these sins that can obliterate your opportunities in your industry. If you hear any story that applies to someone in your life, make sure you SHARE this with them! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making memorable music together!
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How to Capitalize on Millions of Views with Andrew Simmons - Veggie Tales Viral Video
03/09/2018 Duration: 14minWhat do you do when a video catches heat and you want to make every ounce of attention count? Andrew Simmons ran into this situation with over 100K on YouTube and 4.8 MILLION on the FB post. He wanted to reach out about how to make the best return for these crucial days of internet eyes. You can see the video here https://rapzilla.com/2018-08-shama-veggie-tales-remix-dru/ Veggie Tales (Remix) Credits Music Produced by Andrew Simmons at Collective Studios Executive Producer: Chris Brank Director: Robert Therrell DP: Brian French Set Design/PA: Anthony Palacino • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a
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Q&A #2 - Why I Freelance, Realistic Vs "BIG" Goal Setting, Hardest Things When Starting
27/08/2018 Duration: 28minGathered up questions from our IG page (@stayspongyshow) and now we are going in depth with answers! We go over why I decided to be my own boss instead of work in a larger organization, whether it's best to set a realistic bar or a make-it-to-the-moon goal and why, and the hardest thing when starting ANY freelance business. • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making memora
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Where Will Technology Take Music Freelancing In 20 Years?
20/08/2018 Duration: 18minToday we talk about where technology will take the music industry in 20 years, and how we can adapt and be ahead of the curve so we don't fall to the wayside as things progress! So many companies and people lose their careers because they refuse to innovate and keep up with the market... let's not be one of those! Let's be agile and CRUSH! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward
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From Laid Off to Full Time in 10 Months - The Steven Ward Story
13/08/2018 Duration: 58minToday we dive into Steven's unexpected plunge into audio at an inopportune time, and how he attacked the chances he got to build a name for himself SUPER fast. Steven is a great example of what it means to figure out whatever you need to without making excuses, and it worked. Enjoy! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making memorable music together! Now get out there, wor
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Q&A #1 - Big City vs Small Town for Freelancers, Where To Reinvest Extra $$, Managing A Busy Schedule
06/08/2018 Duration: 21minGathered up questions from our IG page (@stayspongyshow) and now we are going in depth with answers! You'll learn about the pros and cons of starting your business in a big or small city, what to do once you have extra money to reinvest into your business, and how to manage a too-full plate with the rest of your life, and more! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making me
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5 Reasons You're Failing & How To Win
30/07/2018 Duration: 21minIn this episode we will cover some extremely common ways people are missing out, and how to reverse them to win. We talk about undervaluing social media, horrific websites, bad social skills, bad technical skills, and mindsets that keep you from being a killer in your field. Get out there, work hard, and stay spongy! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making memorable mu
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Building a Career in LOS ANGELES in the Modern Market - My Story
23/07/2018 Duration: 20minToday let's chat about my story of coming to Los Angeles, and the constant uphill battle of establishing a client base and reputation in such a fiercely competitive market. Everything from failures, how I pivoted when I saw opportunity in unexpected places, and my successes along the way. Come along for the journey! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to. We look forward to making memorable musi
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Intro - What is Stay Spongy?
16/07/2018 Duration: 16minToday we will talk about what it means to "Stay Spongy" and why it is so crucial to your success in the modern music industry. We cover the principles of always investing in education, actively searching out new knowledge in you day to day life, and what makes the difference between pushing through the noise and falling short. Welcome to the Show! • Read our blog, join the #spongesquad, and support the podcast • http://www.stayspongyshow.com • Comments, ideas, feedback, or questions • stayspongyshow@gmail.com • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at john@mclucasmedia.com and let’s talk! • We are a modern music production & mixing company primarily in the rock, pop, and progressive genres. We currently have clients in the United States and England, and can work remotely or fly anywhere we need to