Synopsis
Hack the Entrepreneur is a podcast for entrepreneurs looking to develop their success mindset. People who are looking for their next business idea, getting started online, and how to start a business. We understand that starting a business and doing work that matters is not always easy, but it is worth it. From solo entrepreneurs to startup founders, digital nomads to Amazon FBA, we discuss what it takes to be successful with building a SaaS company, affiliate marketing, passive income ideas, coaching and consulting, content marketing, and starting a small business. You will hear from experts such as Gary Vaynerchuk, Seth Godin, James Altucher, Pat Flynn, John Lee Dumas, Brian Tracy, and Jordan Harbinger.
Episodes
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HTE 442: Affiliate Marketing (the Best Business Model in the World)
17/09/2018 Duration: 39minGet 15% of your next site, go to WordPress Back in 2010, my guest and a friend started to build guides about online bingo with the goal of ranking them in Google. They spent two years figuring out SEO and affiliate marketing before going full-time in this venture. By 2012 they had reached some significant numbers but they wanted to build something real, "a company with lots of employees," but they had no idea how to do that. Let's just say they figured it out. On the 11th of February 2016, my guests 28th birthday, his company went public in Sweden and he made $15 million that day. In early 2018, he started a new company by spending $1,000,000 on a new domain, Great.com, and he aims to build the next generation of charity by making as much money as possible and giving it all away. In this conversation we discuss: - Why you don't need a plan (but you do need a vision) - Focusing on execution over contemplation - The journey from professional poker player to affiliate marketing expert Now, let's hack... Erik Ber
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HTE 441: Disruptive Advertising (an Inside Look) | Jacob Baadsgaard
10/09/2018 Duration: 39minGrab your next domain at https://hover.com/hack Jacob Baadsgaard began his career at Adobe as a senior digital marketing consultant. While consulting enterprise companies at Adobe for 5 years, he discovers how to use web analytics to make smart marketing decisions. It eventually became apparent that most businesses lacked the resources to do so themselves -- so he started Disruptive Advertising. Since 2012, they've grown the company with the unique and smart approach of developing in-house software that provides unparalleled results to their clients. Now, let's hack... Jacob Baadsgaard
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HTE 440: There’s Nothing Stopping You From Starting | Stanley Meytin
27/08/2018 Duration: 38minGrab your next domain at https://hover.com/hack Go to https://LinkedIn.com/hack to redeem a free $100 LinkedIn ad credit. Stanley Meytin is the founder and Creative Director at True Film Production, a New York City-based video production company that creates videos for businesses and brands all over the world. What started with a first sale for just $300, has grown into a video production company with seven locations across the country from New York to San Francisco. Stanley's story is one on purpose and impact, resilience and humility. Now, let's hack... Stanley Meytin.
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HTE 439: Building The World's Most Popular Wine Community | Heini Zachariassen
20/08/2018 Duration: 34minGet 15% of your next site, go to WordPress Heini Zachariassen sees himself as an operating entrepreneur who loves building ideas into international businesses. Heini is the founder of Vivino, what began as a simple app for wine lovers has become the world's most popular wine community – just this month celebrating the 100 millionth rating submitted to Vivino by the community. Back in July 2009, when the idea for Vivino was born, there were already 600+ wine apps in the app store -- but this is no way distracted or discouraged Heini from creating Vivino within this busy market. In this episode we discuss: Why you need to become semi-obsessed with your ideas Your job as a founder is to see your business as a layer cake (and fully understand each of the unique layers) Why Heini believes the product side of your business is the most crucial to your success Now, let's hack... Heini Zachariassen.
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HTE 438: Imperfect Courage: You Can't Finish What You Don't Start | Jessica Honegger
14/08/2018 Duration: 42minGrab your next domain at https://hover.com/hack Jessica Honegger is the intrinsically motivated founder and co-ceo of Noonday Collection. Jessica has done everything from midwifery in Bolivia to flipping homes in Austin, TX, and earning herself a Masters in Education. In 2010, a trip to Rwanda became the spark that ignited her to start Noonday Collection, the world’s most successful fair trade jewelry business. Noonday Collection partners with 28 Artisan Businesses in 12 countries, as well as over 1,700 Ambassadors—independent business owners who sell Noonday’s products at Trunk Shows across the US. Jessica is also the author of a brand new book called Imperfect Courage. Now, let's hack... Jessica Honegger.
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HTE 437: How to Find Your First Clients (Even With No Money) | Emily Hirsh
09/08/2018 Duration: 37minTo get your first domain name name for 10% off go to Hover.com/hack Emily Hirsh has the unique ability of being able to stay super focused on the end goal -- and in the past few years this has enabled her to build an impressive business. Emily started her career as a virtual assistant at a Facebook ad agency and fell in love with the to process of customer acquisition via social media. Today, she is the founder and CEO of Emily Hirsh Inc, a Facebook ad agency that is growing at a super impressive rate. In this conversation we discuss: The three steps to killing it with Facebook ads Why marketing is just data (and what that means for your business growth) How to find your first client (even with no money) Now, let's hack... Emily Hirsh.
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HTE 436: From Side Hustle to Full-Time (In Just Two Years) | Sinikka Rohrer
06/08/2018 Duration: 33minTake advantage of this credit card discount at http://lightstream.com/hack Sinikka Rohrer is lady who knows how to hustle. After two years side hustling as a second shooter -- aka a supporting and helping photographer ad she went full time into her business and created Soul Creations. With sheer will, determination, and as she calls is it "working scrappy.", she has transformed her side hustle into a destination wedding photography company. To get started, she started showing up in her community. She also niched down, found her audience, and ran with it. Now, let's hack... Sinikka Rohrer.
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HTE 435: Are You Willing To Pay the Price? | Mike Matthews
30/07/2018 Duration: 45minTo put FIN to work for you for free, go to https://fin.com/hack My guest today is the founder and CEO of Muscle For Life and Legion Athletics. Back in 2013, he began writing about fitness and nutrition on MuscleForLife.com, and what started as a blog has transformed into a company growing rapidly with a team of 20 employees and contractors. A year after starting Muscle For Life, and not wanting to promote junk products to his audience, he started up a supplement company called Legion Athletics. The flagship (top of the funnel) for this entire enterprise is his now bestselling books Bigger, Leaner, Stronger, and it's sister version Thinner, Leaner, Stronger. In this conversation we discuss: How two books drive a multi-million dollar business Why and how to find your laser focus The price to pay for success (and determining if you are willing to pay it) Now, let's hack... Mike Matthews.
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HTE 434: Set Goals That Scare the Hell Out of You | Weldon Long
23/07/2018 Duration: 42minTo save on your next domain, visit https://Hover.com/hack To get 15% of your next site, go to https://WordPress.com/hack At the age of 39, my guest, Weldon Long, found himself walking out of prison after seven years and living in a homeless shelter -- this was 15 years ago. He spent the next six months knocking on door after door trying to land a job, with zero experience. Finally, a small HVAC company in Colorado gave him a shot and it changed the course of his life -- he stayed with this company for 18 months learning the art of sales and running a small business. Then he made his move and started his own HVAC company. Over the next five years, he grew this business to $20 million in sales before selling the business. He is now a NY Times bestselling author, speaker, and sales trainer. During this fast-moving conversation, we discuss: How to determine what you really want out of life and business Why the biggest mistake you can make is not focussing on the right things Why all businesses are sales companie
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HTE 433: Embracing the Entrepreneurial Lifestyle | Ernie Bray
16/07/2018 Duration: 37minErnie Bray is a 6-time Inc 5000 CEO, 2x Ernst & Young "Entrepreneur of the Year" Semi-Finalist, and the cofounder of AutoClaims Direct. Founded in 2003, AutoClaims direct has grown to a 8-figure virtual claims technology company that has processed nearly $4 billion in collision losses. He truly lives the entrepreneur lifestyle and spends a lot of time focusing on optimization in health, fitness, and work. In this conversation we discuss: The struggles with leaving the working world behind to start your own business How to set up a morning routine that enables you to get more done Why the victory is ALWAYS in the journey Now, let's hack... Ernie Bray.
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HTE 432: Strategic Goals and Scaling to Millions of Users | Aytekin Tank
09/07/2018 Duration: 32minAs a listener of HTE, I've arranged for you to try FIN for FREE. Just go to: https://Fin.com/hack Aytekin Tank accidentally started his first business when he wrote a piece of open-source software and it became quite successful. For a few years he worked on it early mornings, evenings, and weekends while working his full-time job – which he eventually walked away from. Intrigued by the first success, he set out to think of a product more people would want to use. In 2006, he found what he was looking in web forms -- and he set out to build what is now JotForm. Now in its 12th year of business, JotForm has amassed a team of nearly 100 people and 4,000,000 active users. In this discussion, we talk about: Using your time as an employee to learn how a business does and doesn't work Why you do not need to be a risk taker to become an entrepreneur The value of of setting yearly strategic goals Now, let's hack ... Aytekin Tank.
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HTE 431: Looking at Your Competition is a Waste of Time | Ryan Malone
02/07/2018 Duration: 33minGet first access to How to Think (and Act) Like an Entreprenpreur. Go to https://roadmaptofreedom.co/entrepreneurial-mindset Ryan Malone spent the first years of his career as a marketing manager and VP of marketing across several technology companies. But in 2007, Ryan took the leap into entrepreneurship and founded SmartBug Media, an inbound marketing firm with a current team of 50 full-time employees. He claims much of their success to the process-driven nature of how they drive results for their customers. In 2008, due to a sudden life-change he became aware of the need for elder care and the negative stereotypes surrounding it. So he founded Inside Elder Care, where he spent the next five years researching and sharing resources. In this conversation, we discuss: Why all managing should be driven from metrics The true value of online and offline content marketing strategies Why looking at your competition is a waste of time Now, let's hack... Ryan Malone.
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HTE 430: How to Get Disproportionate Results (From Your Marketing) | Michael Alexis
28/06/2018 Duration: 44minSpecial offers from our sponsors: 3 months free VPN protection. Go to https://ExpressVPN.com/hack 10% off your next purchase at https://Hover.com/hack Michael Alexis is a former culinary school student, turned lawyer. Today, he is an incredibly successful marketing consultant who values his independence, freedom, and doing engaging work. He has spent the past eight years helping an impressive roster of clients get more traffic and make more sales. He has also spent the past three years as the Marketing Manager at Museum Hack, where he leads a team of 20 marketers, SEOs, and PR people to scale the business of leading unconventional tours of the world's best museums. This is a different conversation than we usually do on the podcast, but one that will engage and educate you on some behind the scenes marketing tactics. In this conversation we discuss: What is PR in 2018? If you are following best practices, you will get average results Always look for the low-hanging fruit in your business and market Now, let
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HTE 429: What it Takes to Sell $100 Million in Truck Parts | Scott Bintz
25/06/2018 Duration: 42minSpecial offers from our sponsors: To take advantage of the 15% discount on a new website, go to https://wordpress.com/hack Take back your internet privacy today with 3 months free VPN protection. Go https://ExpressVPN.com/hack Scott Bintz refers to himself as the Red Headed Rebel and currently runs several companies -- one in self-storage and self-storage investments, an ecommerce coffee company, and a dirt racing car parts company. But he got his start in 1998 when he started RealTruck.com. At this time, ecommerce was not nearly what it is today. But since his suppliers wouldn't take his advice and start selling online, he did it himself. From the basement office of his duplex, he built RealTruck for 17 years, and brought in $100 million in revenue, until it was acquired in 2015. In this fascinating conversation, we discuss: How to identify and see patterns in your marketplace Why you should focus on work culture to grow your revenue How you should test out your e-commerce ideas Now, let's hack... Scott B
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HTE 428: How to Find (and Fill) a Void in the Market | Christian Hageseth
18/06/2018 Duration: 37minGo to https://LinkedIn.com/hack to redeem a free $100 LinkedIn ad credit. Christian Hageseth is a cannabis entrepreneur. Hefinished college in 1992 and just one year later he started his first company and has been going strong ever since. During the next decade, he started companies in real estate and ice cream -- always looking for a void in the marketplace where he could build a successful business. In 2009, he founded Green Man Cannabis just one day after Colorado legalized the production and sale of medical and recreational cannabis. What began as a 5,000 square foot growing operation has scaled to 130,000 square feet of production today. Late 2017, he founded One Cannabis, a franchisor of retail marijuana stores. In this conversation we discuss: Using meditation to stay focused and on top of your game Finding and capitalizing on gaps in the marketplace Christian's fear of living a vanilla life Now, let's hack... Christian Hageseth.
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HTE 427: Try to Put Yourself Out of Business | John Lim
11/06/2018 Duration: 41minLet Fin take care of your administrative tasks for FREE. Go to https://Fin.com/hack Move to a better and more secure domain provider at https://hover.com/hack John Lim is a technology and mobile advertising entrepreneur who has successfully launched three companies. Nearly six years ago he founded a mobile marketing agency called Life in Mobile, and just 10 months ago they announced and launched a new software platform called Linknexus. This new platform enables marketers to harness a new trend toward highly personalized, highly granular web-based marketing campaigns. In this conversation we discuss: Why John Lim wakes up every morning and tries to put himself out of business The mindset John uses to hire new employees What John has learned by running and growing two businesses at once Now, let's hack... John Lim.
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HTE 426: How to Start Learning From Day One | Charles Manning
04/06/2018 Duration: 50minGo to https://LinkedIn.com/hack to redeem a free $100 LinkedIn ad credit. Charles Manning is the founder and CEO of Kochava, a technology company integrated into more than 3,500 networks and publishers and is trusted by the biggest companies in mobile gaming, news and media, and consumer goods. Back in 2007, he founded PLAYXPERT which started as a gaming technology platform. After licensing the PLAYXPERT technology to Razer, Charles built a team that focused its time on building engagement platforms for entrepreneurs and agencies. For nearly 20 years Charles has been creating technology and building companies around them. He began his career at Oracle, and later held executive and C-Level positions at M-Code, Managed Objects, and PLAYXPERT. In this conversation we discuss: What it's like to start a side hustle before side hustles were a thing Why Charles 'felt behind' when starting his first company (and how he overcame this feeling) The marketing and business strategy behind xChng.io (and how it is paying
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HTE 425: Action Before Clarity | Kamila Gornia
31/05/2018 Duration: 37minKamila Gornia began her career as a social media and email marketing strategist before going out on her own. For the past four years, she has been running and growing Kamila Social, an online marketing agency, and more recently Heart Behind Hustle, where she helps coaches generate leads and get more clients. Heart Behind Hustle is a movement of incredible coaches and experts who have a bold vision for their lives and businesses. They are driven to help entrepreneurs become leaders, innovators, and creators who grow their revenue. They know that the more authentic you are in your own work, the bigger your impact grows, and this ripple effect changes the world. HBH maintains a focus on coaches and experts who want to grow their online businesses such as life coaches, love coaches, relationship coaches, health coaches, marketing consultants, course creators, and more. In this conversation we discuss: Going after it (and the ability to create a plan) How to start a coaching business Why you don't want to sell th
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HTE 424: The Story Behind Search Engine Journal | Loren Baker
28/05/2018 Duration: 38minGrab our sponsor offers: Take back your Internet privacy TODAY and find out how you can get 3 months free, go to ExpressVPN.com/hack Get your first domain and save 10% at Hover.com/hack My guest today made the seemingly insignificant decision to start a personal blog -- this was in 20013 -- and the blog was SearchEngineJournal.com. Today that SEJ has morphed into a thriving media company, and has become one of the most popular marketing blogs online. In 2013, with SEJ thriving he cofounded Foundation Digital, where he steers client strategies, digital production and development. Their clients include ESPN, Apartments.com, ForRent.com and American Eagle Outfitters. In this conversation we discuss the value of transparency and honesty in business, the transformation from personal blog to media company, and creating an effective content strategy for small businesses. Now, let's hack... Loren Baker.
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HTE 423: Website Personalization With RightMessage | Brennan Dunn
21/05/2018 Duration: 37minTry Fin, your new on-demand executive assistant for free at Fin.com/hack Get 5 stunning photos for free at Twenty20.com/hack Brennan Dunn was on the show nearly three years ago. At the time, he had recently sold his software business and started Double Your Freelancing to help freelancers grow their businesses. Double Your Freelancing is now a $100k per month business and my guest worked to free himself up -- with this time he has jumped back into software with a brilliant new product called RightMessage, a marketing and website personalization tool. Oh and, if any of this catches your interest and you are listening within the week this episode is published, then head over to RightMessage.com/hack and get the brand new RightBar for your website absolutely for free. Don't yet know what personalization is? Don't worry we are about to dive deep into website personalization, how to use it, and what it can do for your business. Now, let's dive deep with Brennan Dunn.