Barley & Me

Host Ben Rice travels (digitally) to New Braunfels, Texas, and Sacramento, CA to interview Kelly Meyer of New Braunfels Brewing and music journalist Aaron Carnes. We talk about their approaches to their new books (Kelly is the author of "How NOT To Start a Damn Brewery," which just released an updated version, while Aaron recently released his first book "In Defense of Ska"). We also talk about their podcasts, which share the name of their books, respectively. Plus! Ska history! The challenges of entering the craft beer industry in 2021! Comfort levels! And who's really buying books right now? Plus! Beer swears, national distribution, and the desperate search for more beer/book/podcast customers. All this and more, on episode 153 of Barley & Me. Enjoy!Follow New Braunfels Brewing @nbbrewFollow Kelly's book/podcast "How NOT To Start A Damn Brewery" wherever you get your podcasts or on IG @hownottostartadamnbreweryBUY THAT BOOK at https://www.amazon.com/How-NOT-start-Brewery-Business-ebook/dp/B0848VRW18Chec