The Strategy Skills Podcast: Management Consulting | Strategy, Operations & Implementation | Critical Thinking

31: If objective function is known its not a Corporate Strategy

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Synopsis

Welcome to the 29th podcast where we are covering the corporate strategy study, a transformation of the major power sector company. In today’s podcast we want to go back to a very core concept that you need to understand as we move forward. In the previous podcasts we spoke about the definition of corporate strategy. We explained what is corporate strategy. And no, working for the CEO or Chairman of the Board does not make it corporate strategy. Its actually very simple to know if a study qualifies as a corporate strategy study. Irrespective of what anyone tells you, if you go into a strategy study where the key question, or what we call an objective function, is known to you, that is not corporate strategy. This is because corporate strategy is not about knowing how to maximize an objective function. It is about choosing the objective function you want to maximize. That is the key difference between corporate strategy and every other kind of strategy. No matter what anyone tells you. In today’s podcast we ar