An Interview With Melissa Llarena

115: How Abby Sullivan Created Wundernook to Nurture the Wonder of Childhood While Simplifying the Journey of Parenthood

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Synopsis

Have you ever struggled with finding a toy or any object to keep your kids entertained for more than a day? This episode features an inventor, business owner, and mom Abby Sullivan, who is also the founder of Wundernook, the patent-pending, modular building system that encourages open-ended play for children ages 3 to 10. It is a Scandinavian-inspired, modern heirloom constructed from sustainable materials in the USA. Wundernook's mission is to nurture the wonder of childhood while also simplifying the journey of parenthood. Abby and I met at the Tuck School of Business at Dartmouth before we had kids. At the time, neither of us could have ever imagined what it would be like to be a parent. And I’m glad we reconnected because motherhood is a shared journey.  In this episode, Abby shares her insights including her realization that parents are imperfect humans too. She walks us through her journey as a mom wondering how she can keep her kids entertained while teaching them useful skills and growing with them. A