Accenture Management Consulting Podcast Series
Customer Acquisition and Retention - MP3
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:14:55
- More information
Informações:
Synopsis
In this podcast, Woody Driggs, Managing Director of Accenture’s Customer Relationship Management organization describes why customer centricity is key to sustaining performance in uncertain times. By maintaining a customer-centric approach to acquiring and retaining profitable customer relationships, enterprises will plan and act with greater confidence, compete with more intensity and respond more effectively to changing market conditions.